Nielsen Overnight TV Ratings, Friday Sept 28

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September 29th, 2007

NBC’s Las Vegas

-Total Viewers:
CBS: 8.82 million, NBC: 8.56, ABC: 5.55, CW: 4.91, Fox: 3.85

-Adults 18-49:
CBS: 3.4 rating/8 share, NBC: 2.2/ 7, CW: 1.6/ 6, ABC: 1.5/ 5, Fox: 1.1/ 4 

CW had its best night of the week on the strength of the Gorman household favorite that averaged 4.9m viewers, Friday Night Smackdown! Numb3rs premiere on CBS pulled 9.17m in the 10p slot, but was off last year's pace when it opened with 11.35m.

Here in the USA, we apparently love, love, love to watch television on Thursdays.  Fridays?  Not so much. 

CBS took the yawner of a night in both total viewers and 18-49, with NBC second in both categories. Marc Berman notes that DVR usage might be the only winner of the night.  If he meant that more people watched Thursday's shows on Friday night, I might agree with him.  If he thinks there will be a lot of DVR usage for Friday's shows, I want some of what he's smoking.

I'd offer up that given the lackluster night that Tom Selleck's return to the small screen in NBC's Las Vegas two hour premiere did OK, averaging 9.1m viewers for the two hours it ran.  The season premiere of Ghost Whisperer on CBS averaged 8.7m viewers, but was off over 1.5m viewers from its 2006 premier when it had 10.3m. 

The debut of Moonlight, the new metrosexual Vampire detective story on CBS opened with 8.6m, and lost some 3m viewers from the debut of  Close to Home, the former occupant of the 9pm slot. Close to Home pulled 11.9m viewers with its 2006 premiere.  At least Moonlight won the 18-49 crowd for the hour. 

Full night’s results available via Marc Berman/Mediaweek.  The charts:

Nielsen Overnight Viewers

Nielsen Overnight 18-49

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