Univision Shows Almost No Timeshifting, Sept 24-30

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October 16th, 2007

Other Nets show gains of between 4-10% across various groups


Viewership Gain from Timeshifting, September 24-30


Unique among major broadcast networks, Univision showed almost no viewership gains from timeshifting [difference between Live+SD and Live+7 viewers] for the week of September 24-30.

Other broadcast networks showed timeshifting in a fairly narrow range, although ABC's timeshifting gains were slightly less [~1%] than those of CBS, NBC, Fox and CW in most demo groups.

While this is an interesting chart, we will see how interesting the data is going forward before committing to produce it weekly.

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