Superior technology is apparently no match. Private Practice is the early victor after four airings in this Nielsen ratings battle. Whether live or via DVR, Addison is putting the beatdown on Jamie. Though I watched neither show tonight, I do look forward to seeing the overnight results. Please note that the comparison for 10/10 & 10/17 is live viewing vs. live plus same day DVR (up to 3am after the show aired) viewing.
Addison appears to be picking up steam with same night DVR viewing. Jamie, not so much. The Results:
Nielsen Ratings Source: Nielsen Media Research. (C) 2007