The Hills Again Largest Timeshifted Audience, Highest % Increase
For the week of Oct 22-28, MTV's The Hills stays at the top of the cable timeshifting list with an increase of 26.7% over its Live audience in its Live+7 viewing audience. It also had the largest number of timeshifted viewers (870,000) of any cable show.
Disney's Wizards of Waverly Place was also a cable timeshifting standout, both for a 12.1% increase over is Live audience and the total timeshifted audience of 410,000.
Top 20 Most Timeshifted Cable Shows, Oct 22-28:
| Rank | Programs | Network | Persons Live+7 (million) | Persons Live (million) | Timeshifted Audience (000s) | % Increase over Live |
|---|---|---|---|---|---|---|
| 1 | THE HILLS | MTV | 4.13 | 3.26 | 870 | 26.7% |
| 2 | Wizards of Waverly Place | DSNY | 3.81 | 3.40 | 410 | 12.1% |
| 3 | LAW & ORDER: CI (ORIG) | USA | 3.89 | 3.48 | 410 | 11.8% |
| 4 | I LOVE NEW YORK 2 | VH1 | 3.40 | 3.14 | 260 | 8.3% |
| 5 | HISTORY SUNDAY | HIST | 3.65 | 3.43 | 215 | 6.3% |
| 6 | WWE Entertainment (WWE Raw) | USA | 4.99 | 4.71 | 284 | 6.0% |
| 7 | SUITE LIFE OF ZACK & CODY | DSNY | 3.34 | 3.16 | 183 | 5.8% |
| 8 | WWE Entertainment (WWE Raw) | USA | 4.92 | 4.66 | 266 | 5.7% |
| 9 | NIGHTMARE BEFORE CHRISTMAS | DSNY | 3.56 | 3.39 | 171 | 5.0% |
| 10 | Family Guy | ADSM | 3.30 | 3.17 | 132 | 4.2% |
| 11 | TAK AND THE POWER OF JUJU | NICK | 3.14 | 3.01 | 124 | 4.1% |
| 12 | HARRY POTTER & CHAMBER | DSNY | 3.80 | 3.69 | 115 | 3.1% |
| 13 | SpongeBob | NICK | 4.05 | 3.96 | 92 | 2.3% |
| 14 | BACK AT THE BARNYARD | NICK | 4.11 | 4.01 | 92 | 2.3% |
| 15 | HANNAH MONTANA10/28 | DSNY | 3.00 | 2.93 | 65 | 2.2% |
| 16 | Hannah Montana | DSNY | 3.12 | 3.06 | 65 | 2.1% |
| 17 | SpongeBob | NICK | 3.66 | 3.58 | 74 | 2.1% |
| 18 | Hannah Montana | DSNY | 3.39 | 3.32 | 68 | 2.0% |
| 19 | SpongeBob | NICK | 3.34 | 3.27 | 62 | 1.9% |
| 20 | LAW & ORDER: SVU | USA | 3.27 | 3.21 | 59 | 1.8% |
Our Timeshifting chart ranks which of the Top 40 cable shows had the largest % increase in viewing between Live audience and Live+7 audience numbers from viewers watching shows later on their digital video recorders (DVRs) as well as indicating the size of the audience that watched in the 7 days after the live show aired.
Nielsen TV Ratings Data: ©2007 Nielsen Media Research, Inc. All Rights Reserved.
