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The Hills Tops Cable Timeshifted Shows, Oct 22-28

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November 12th, 2007

The Hills Again Largest Timeshifted Audience, Highest % Increase

thehills.jpgFor the week of Oct 22-28, MTV's The Hills stays at the top of the cable timeshifting list with an increase of 26.7% over its Live audience in its Live+7 viewing audience. It also had the largest number of timeshifted viewers (870,000) of any cable show.

Disney's Wizards of Waverly Place was also a cable timeshifting standout, both for a 12.1% increase over is Live audience and the total timeshifted audience of 410,000.

Top 20 Most Timeshifted Cable Shows, Oct 22-28:

Rank Programs Network Persons Live+7 (million) Persons Live (million) Timeshifted Audience (000s) % Increase over Live
1 THE HILLS MTV 4.13 3.26 870 26.7%
2 Wizards of Waverly Place DSNY 3.81 3.40 410 12.1%
3 LAW & ORDER: CI (ORIG) USA 3.89 3.48 410 11.8%
4 I LOVE NEW YORK 2 VH1 3.40 3.14 260 8.3%
5 HISTORY SUNDAY HIST 3.65 3.43 215 6.3%
6 WWE Entertainment (WWE Raw) USA 4.99 4.71 284 6.0%
7 SUITE LIFE OF ZACK & CODY DSNY 3.34 3.16 183 5.8%
8 WWE Entertainment (WWE Raw) USA 4.92 4.66 266 5.7%
9 NIGHTMARE BEFORE CHRISTMAS DSNY 3.56 3.39 171 5.0%
10 Family Guy ADSM 3.30 3.17 132 4.2%
11 TAK AND THE POWER OF JUJU NICK 3.14 3.01 124 4.1%
12 HARRY POTTER & CHAMBER DSNY 3.80 3.69 115 3.1%
13 SpongeBob NICK 4.05 3.96 92 2.3%
14 BACK AT THE BARNYARD NICK 4.11 4.01 92 2.3%
15 HANNAH MONTANA10/28 DSNY 3.00 2.93 65 2.2%
16 Hannah Montana DSNY 3.12 3.06 65 2.1%
17 SpongeBob NICK 3.66 3.58 74 2.1%
18 Hannah Montana DSNY 3.39 3.32 68 2.0%
19 SpongeBob NICK 3.34 3.27 62 1.9%
20 LAW & ORDER: SVU USA 3.27 3.21 59 1.8%

Our Timeshifting chart ranks which of the Top 40 cable shows had the largest % increase in viewing between Live audience and Live+7 audience numbers from viewers watching shows later on their digital video recorders (DVRs) as well as indicating the size of the audience that watched in the 7 days after the live show aired.

Nielsen TV Ratings Data: ©2007 Nielsen Media Research, Inc. All Rights Reserved.

 
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