CBS Surpasses ABC For #1 Viewers After DVR Viewing
For the week of Nov 5-11, CBS took the win for average viewers away from ABC after Live+7 DVR viewing was tallied. None of the age demo category winners was changed, as ABC took 18-49 and 25-54, while Fox took 18-34, same as in the Live+SD rankings.
Live+7 DVR timeshifting increased average primetime viewer totals by 5.5% overall among the top 6 broadcast networks over their Live+SD totals, from 47.87 million to 50.48 million.
You can compare these Live+7 results with the Live+SD results from the week of Nov 5-11.
Nielsen TV Ratings Data: ©2007 Nielsen Media Research, Inc. All Rights Reserved.