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The Hills Tops Cable Timeshifted Shows, Nov 12-18

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December 3rd, 2007

The Hills Largest Timeshifted Audience, Highest % Increase

thehills.jpgFor the week of November 12-18, MTV's The Hills returns at the top of the cable timeshifting list with an increase of 23.5% over its Live audience in its Live+7 viewing audience. It also had the largest number of timeshifted viewers (886,000) of any cable show.

MTV's Shot at Love: Tila Tequil was also a cable timeshifting standout for an 8.7% increase over is Live audience, but the Nickelodeon movie, SpongeBob: Atlantis Squarepantis had the second greatest timeshifted audience at 706,000.

Top 20 Most Timeshifted Cable Shows, November 12-18:

Rank Programs Network Persons Live+7 (million) Persons Live (million) Timeshifted Audience (000s) % Increase over Live
1 THE HILLS MTV 4.66 3.77 886 23.5%
2 SHOT AT LOVE: TILA TEQUIL MTV 3.78 3.48 303 8.7%
3 SpongeBob ATLANTIS PANTIS NICK 9.22 8.52 706 8.3%
4 WWE Raw USA 5.26 4.96 302 6.1%
5 WWE Raw USA 5.14 4.85 287 5.9%
6 Hannah Montana 11/12 DSNY 4.19 4.00 194 4.9%
7 ZOEY 101 NICK 3.32 3.18 140 4.4%
8 ADV OF SHARK BOY & LAVA G DSNY 3.74 3.58 155 4.3%
9 PRINCESS DIARIES 2 DSNY 3.79 3.67 122 3.3%
10 BEHIND THE PANTIS NICK 5.84 5.67 170 3.0%
11 SpongeBob THE MOVIE NICK 4.02 3.91 116 3.0%
12 SpongeBob ATLANTIS PANTIS NICK 5.24 5.09 151 3.0%
13 SpongeBob THE MOVIE NICK 4.10 4.01 94 2.3%
14 SR/NV DEM PRES DEBATE 11/15 CNN 4.05 3.95 92 2.3%
15 SPONGEBOB NICK 5.37 5.26 112 2.1%
16 BACK AT THE BARNYARD NICK 4.31 4.22 89 2.1%
17 SPONGEBOB ATLANTIS PANTIS NICK 3.83 3.75 78 2.1%
18 SPONGEBOB NICK 3.68 3.61 74 2.1%
19 NFL REGULAR SEASON (49ERS/SEAHAWKS) ESPN 8.97 8.80 167 1.9%
20 SPONGEBOB NICK 4.87 4.79 79 1.7%

Our Timeshifting chart ranks which of the Top 40 cable shows had the largest % increase in viewing between Live audience and Live+7 audience numbers from viewers watching shows later on their digital video recorders (DVRs) as well as indicating the size of the audience that watched in the 7 days after the live show aired.

Nielsen TV Ratings Data: ©2007 Nielsen Media Research, Inc. All Rights Reserved.

 
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