Top 18 to 49 Demo Shows Jan 21-27, 2008

Categories: Nielsen Broadcast TV Show Ratings Adults 18-49

Written By

January 29th, 2008

As with overall viewership, FOX held the top 3 spots in the 18-49 demo.  Indeed, FOX was the only network that could pull in even one show with ten million or more viewers in the demo.  FOX did it three times with both airings of American Idol and Moment of Truth which all had at least 13.5 million 18-49 year olds watching. 

The next best showing was 6.66 million (nothing Supernatural, just a rounding thing) for ABC with Extreme Makeover: Home Edition and a rerun of House that had 6.58 million 18-49 year olds.

It's still interesting to me that a repeat of The Simpsons at 8:30p this past Sunday performed better in the demo (#11) than the new episode that aired at 8p (#15), but regardless, if you're a network executive and your business card doesn't say FOX on it somewhere, you should probably feel pretty pathetic about your capabilities.

Full 18-49 demographic top 20 for the week ending January 27, 2008:

RANK PROGRAMS NET P18-49 rating (LIVE+SD) # OF PERSONS 18-49 (LIVE+SD) (000)
1 American Idol-TUESDAY FOX 11.8 15,459
2 American Idol-WEDNESDAY FOX 10.9 14,262
3 MOMENT OF TRUTH FOX 10.2 13,351
4 Extreme Makeover:HOME ED. ABC 5.1 6,656
5 HOUSE (Repeat) FOX 5.0 6,580
6 Law And Order:SVU NBC 4.6 6,014
7 DEAL OR NO DEAL-MON NBC 4.4 5,745
8 AMERICAN GLADIATORS NBC 4.2 5,566
9 Two and a Half Men (Repeat) CBS 4.0 5,304
10 Family Guy (Repeat) FOX 3.8 5,036
11 Simpsons SP-1/27 8:30P (Repeat) FOX 3.7 4,904
12 Biggest Loser 5 NBC 3.7 4,842
13 DEAL OR NO DEAL-WED NBC 3.7 4,842
14 APPRENTICE 7 NBC 3.7 4,809
15 Simpsons FOX 3.6 4,679
16 TERMINATOR: SRH CNR CHRON FOX 3.6 4,654
17 SMARTER THAN 5TH 1/24-9P(S) FOX 3.3 4,368
18 MEDIUM NBC 3.3 4,341
19 CSI (Repeat) CBS 3.3 4,270
20 CSI: NY CBS 3.2 4,147

Nielsen Ratings Data: ©2008 Nielsen Media Research, Inc. All Rights Reserved.

 
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