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Nielsen Ratings Sat, Feb 9: FOX & NASCAR

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February 10th, 2008

Scoreboard for Sat, Feb 9, 2008 FOX ABC NBC CBS
Total Viewers (million) 7.89 6.36 6.34 5.56
rating/Share: Adults 18-49 2.8/9 2.3/7 1.5/5 1.3/4

As is typically the case, FOX wins the most overall and 18-49 demographic viewers on a Saturday night.  Usually FOX does this with it's tried and true lineup of COPS & America's Most Wanted, but last night did so with the two hour NASCAR: The Budweiser Shootout.  

The shootout outperformed COPS & America's Most Wanted by about a million people (versus last week).  But I have to be honest, given how the NASCAR drivers act and their apparent desire to beat the snot out of each other, I can't tell the difference between COPS & America's Most Wanted and NASCAR stuff!

I suppose trashy low-life antics always play better when fast cars, and beer is involved (Budweiser!), but hopefully the goodness of Dale Earnhardt Jr. was more than enough to offset that.

Two hours of 48 Hours Mystery on CBS was the only other "original" television of the night.  See the night's full details:

Time Network Show Viewers (Millons) 18-49 Rating/Share
         
8:00 ABC A Charlie Brown Valentine (R ) 5.36 1.6/6
  CBS Shark (R ) 4.66 0.9/3
  NBC Law & Order: CI (R ) 5.03 1.1/4
  FOX NASCAR: The Budweiser Shootout 7.89 2.8/9
         
8:30 ABC Movie: Charlie & the Chocolate Factory (8:30-10p) 6.56 2.4/7
         
9:00 CBS 48 Hours Mystery (9p-11p) 6.01 1.5/5
  NBC Law & Order: SVU (R ) 6.97 1.7/5
         
10:00 NBC Law & Order (R ) 7.02 1.7/5

Nielsen Ratings Source: Nielsen Media Research. Full night's results available via Marc Berman/Mediaweek.

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