|Scoreboard for Fri, Feb. 22, 2008|
|Total Viewers (million)||7.86||7.48||7.15||6.33||4.72|
|Rating/Share: Adults 18-49||2.0/6||2.5/7||2.2/6||1.9/5||1.4/4|
CBS had the most viewers for the night, but finished 3rd in the key 18-49 demographic while FOX finished second overall and first in the 18-49 demo. Considering FOX ran repeats of Bones and House, that's an impressive Friday night.
Since I've been clubbing Les Moonves and CBS like a caveman lately, let me give CBS some props for having the most watched show of the next to the last Friday in a February sweeps with the debut of the primetime The Price is Right. With 9.36 million viewers, it was the most watched show of the night, besting 1 vs. 100 in the timeslot and performing better than the debut of NBC's Amne$ia, though I suspect NBC will be quite happy with the results of both its game shows.
NBC likes to crow about being second or at least tied for 2nd in the 18-49 demo shows, and at least in two out of three hours, it performed well enough to be the stuff of future press releases. 1 vs. 100 was 3rd in the demo for the 8pm hour, but, the peacocks will find a silver lining in it at least finishing second in total viewers.
ABC ran with a repeat of Grey's Anatomy (which finished last in the 8pm hour, trailing even Friday Night Smackdown! on the CW) and two installments of 20/20. The second hour of 20/20 (What Would You Do?) was the second most watched program of the evening with 8.64 million and had the highest 18-49 demo rating of the entire night (2.9/8, narrowly besting a rerun of House at 9pm).
I'll be watching future ratings for Price is Right, 1 vs. 100, and Amne$ia carefully. CBS only is planning a limited run of primetime Price is Right, but if the ratings hold up I think we can expect more. It will be interesting to see if FOX decides to move an episode or two of Moment of Truth and Don't Forget the Lyrics to Friday just to see what happens.
Who do you like more, Drew Carey or Dennis Miller? I gotta be honest, I'm sick of them both! Still, while he's no Bob Barker, I think Carey does a very nice job on Price. I don't want to go on a rant or anything, but I couldn't have been bothered to watch Ame$ia.
See the night's full details:
|Time||Network||Show||Viewers (Millons)||18-49 Rating/Share||HH Rating|
|8:00||ABC||Grey's Anatomy (Repeat)||3.97||1.0/3|
|CBS||The Price is Right||9.36||2.5/8||5.9|
|NBC||1 vs. 100||7.55||2.1/6||4.7|
|CW||Friday Night Smackdown! (8p-10p)||4.72||1.4/4||2.8|
|CBS||Ghost Whisperer (Repeat)||6.35||1.7/5||4.2|
Nielsen Ratings Source: Nielsen Media Research. Full night's results available via Marc Berman/Mediaweek.
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