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Nielsen Ratings Mon March 17: Dancing is Back

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March 18th, 2008

Scoreboard for Mon. March 17, 2008 ABC CBS NBC FOX CW
Total Viewers (million) 14.93 10.61 8.17 6.34 1.68
rating/Share: Adults 18-49 4.4/12 3.9/10 2.5/7 2.0/5 0.7/2

Dancing with the Stars returned and ABC easily won St. Patrick's Day night in overall viewers and the 18-49 demographic.  It wasn't an American Idol style beatdown, but it wasn't all that close either with ABC averaging more than 4 million viewers more than second place CBS.  But this was the most competitive night of TV, especially in the 18-49 demo in sometime, and the CBS comedies hold up quite well.

Kaley CoucoMany are all starry-eyed over The Big Bang Theory.  Big Bang is a nice little comedy, and its ratings are exactly in line with what it is.  A nice little comedy.  Not a great comedy - not Seinfeld, Cheers or even Two and a Half Men.  It's not even anywhere near the quality of 8 Simple Rules for Dating My Daughter - which was a great comedy.  I love Kaley Couco, and I can certainly understand getting starry eyed over her.  But Big Bang is a nice little comedy, not a great comedy. 

But even today's greatest (ratings-wise, anyway) comedy, Two and a Half Men was no match for the return of Dancing with the Stars.  Dancing was by far and away the most watched show of the evening, and while no American Idol, it's still the best ratings workhorse for the Mouse by far..  Last night was an hour and a half of the men dancing, and those who already are pegging Penn Gillette to go are out of their minds - Adam Corrolla will be drawing the short straw. The fans aren't going to get rid of the magician quickly, even if he does dance like Shrek.

ABC also ran with an hour and a half of The Bachelor, and while I understand airing DWTS as often as possible, the bloom is definitely off the rose for Bachelor which could barely hold onto a third of the DWTS viewers.  I'm sure Bachelor fans will be whining about what a bad lead-in DWTS is!

NBC ran with My Dad is Better Than Your Dad (but not better than anything ratings-wise, except a repeat of Gossip Girl), Deal or No Deal (which came in 3rd behind DWTS and 2.5 Men) and Medium, which couldn't beat a rerun of CSI: Miami.

FOX needs to make more Prison Break and Terminator: The Sarah Connor Chronicle quickly.  Cantebury's Law is tanking (it lost more than 25% of its viewers since last week)and New Amsterdam was next to last in the 9pm hour, beating out only Pussycat Dolls Present: Girlicious.  

OK, I admit it -- I'd love to see an episode of Terminator with Kaley C. guest-starring as a terminator alongside Summer Glau...

St. Patrick's Day Night's full details:

Time Network Show Viewers (Millons) 18-49 Rating/Share HH Rating
8:00 ABC Dancing with the Stars (8p-9:30) 20.9 5.5/15 13.4
  CBS Big Bang Theory 9.11 3.7/11 5.4
  NBC My Dad is Better than Your Dad 4.68 1.5/4 2.7
  FOX Canterburys Law 5.66 1.7/5 4
  CW Gossip Girl ( R) 1.25 0.6/2 1
           
8:30 CBS How I Met Your Mother 9.73 4.3/11 5.7
           
9:00 CBS Two and a Half Men 14.03 5.4/13 8.7
  CW Pussycat Dolls Present: Girlicious 1.57 0.7/2 1.2
  NBC Deal or No Deal 9.93 2.9/7 5.8
  FOX New Amsterdam 7.3 2.3/6 4.8
           
9:30 CBS New Adv. of Old Christine 11.45 4.3/11 7.7
  ABC The Bachelor (9:30p-11p) 8.96 3.3/9 5.4
           
10:00 CBS CSI: Miami (R ) 9.66 3.0/8 6.7
  NBC Medium 9.89 3.2/9 6.7

 

Nielsen Ratings Source: Nielsen Media Research. Full night's results available via Marc Berman/Mediaweek.

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  • Ken

    She’ll be back!

  • Ken

    She'll be back!

  • Shane

    C’mon Robert!
    Big Bang, HIMYM, 2.5 Men, and Old Christine did excellent and all had season highs, by the way. I would not have expected this, but CBS still has the most-watched comedy lineup on television at this time.
    I’m pretty sure NBC won’t hold up this well when it returns on April 3rd and 10th…

  • Shane

    C'mon Robert!
    Big Bang, HIMYM, 2.5 Men, and Old Christine did excellent and all had season highs, by the way. I would not have expected this, but CBS still has the most-watched comedy lineup on television at this time.
    I'm pretty sure NBC won't hold up this well when it returns on April 3rd and 10th…

  • http://tvbythenumbers.com Robert Seidman

    Sandy, John Ritter, may he rest in peace, was a comic genius.

    I wasn’t the first to love on 8 Simple Rules or even the 1000th!

  • http://tvbythenumbers.com Robert Seidman

    Sandy, John Ritter, may he rest in peace, was a comic genius.

    I wasn't the first to love on 8 Simple Rules or even the 1000th!

  • http://tvbythenumbers.com Robert Seidman

    Shane, anchored by 2.5 Men, I am not at all surprised CBS has the most watched comedy lineup. ABC’s comedies (even the beloved Samantha Who?) don’t hold up to 2.5 men. While I LOVE 30 Rock, (and like The Office quite a bit) NBC’s current sitcoms will never have the ratings Two and a Half Men does.

    P.S. those were good numbers across the board, but 2.5 Men did 14.12 million on 11/12/07…

  • http://tvbythenumbers.com Robert Seidman

    Shane, anchored by 2.5 Men, I am not at all surprised CBS has the most watched comedy lineup. ABC's comedies (even the beloved Samantha Who?) don't hold up to 2.5 men. While I LOVE 30 Rock, (and like The Office quite a bit) NBC's current sitcoms will never have the ratings Two and a Half Men does.

    P.S. those were good numbers across the board, but 2.5 Men did 14.12 million on 11/12/07…

  • Jack

    Well I don’t get it. 2.5 Men constantly has big numbers (incl. repeats). I hate that show. I mean, I get it… it is a much simpler comedy where people do not have to tune in each week (yet they do) and they will laugh for 30 minutes and forget all about the show the minute they change the channel. I don’t like the characters, I don’t care about the characters, I don’t find them amusing at all… I guess I just like a little bit more from a show I watch.

  • Jack

    Well I don't get it. 2.5 Men constantly has big numbers (incl. repeats). I hate that show. I mean, I get it… it is a much simpler comedy where people do not have to tune in each week (yet they do) and they will laugh for 30 minutes and forget all about the show the minute they change the channel. I don't like the characters, I don't care about the characters, I don't find them amusing at all… I guess I just like a little bit more from a show I watch.

  • Ron

    Just remember The Big Bang Theory’s numbers are in the much more difficult 8:00. This time of year with daylight savings time there is quite a difference between 8:00 and 8:30. BBT got much higher numbers than HIMYM ever got in the 8:00. This show did a terrific job on its first night in the 8:00 anchor spot.

  • Ron

    Just remember The Big Bang Theory's numbers are in the much more difficult 8:00. This time of year with daylight savings time there is quite a difference between 8:00 and 8:30. BBT got much higher numbers than HIMYM ever got in the 8:00. This show did a terrific job on its first night in the 8:00 anchor spot.

  • http://tvbythenumbers.com Robert Seidman

    Ron, today’s great was yesterday’s really bad news. Only 10 short years ago Seinfeld had a HH Rating of 22, of course that was a wacky year where Veronica’s Closet narrowly edged out Friends in HH Rating (16.8 vs 16.4) with Fraiser, Home Improvement and Just Shoot Me all pulling 12.0s.

    If a 5.4 is great, the most amazing aspect of all is this: the broadcast networks even adjusted for inflation are seemingly making more money out of vastly fewer viewers. On the plus side, this walk down memory lane is probably much, much harder for NBC to stomach than it is for CBS!

  • http://tvbythenumbers.com Robert Seidman

    Ron, today's great was yesterday's really bad news. Only 10 short years ago Seinfeld had a HH Rating of 22, of course that was a wacky year where Veronica's Closet narrowly edged out Friends in HH Rating (16.8 vs 16.4) with Fraiser, Home Improvement and Just Shoot Me all pulling 12.0s.

    If a 5.4 is great, the most amazing aspect of all is this: the broadcast networks even adjusted for inflation are seemingly making more money out of vastly fewer viewers. On the plus side, this walk down memory lane is probably much, much harder for NBC to stomach than it is for CBS!

  • dearme

    I think u should now stop posting CW ratings along with the big networks, it’s just awful to look at.

    I really feel CW should turn into a distributor to place it’s GEMS in the right place (CABLE). Reaper would do gr8 on USA, sandwiched between Monk and Psych. What do u think about the following trade?

    Smallville -> ABC family
    Supernatural -> SciFi channel
    Reaper -> USA network
    Gossip Girl -> MTV
    ANTM -> BRAVO
    Beauty & Geek -> VH1
    One Tree Hill -> ABC family
    Everybody Hates Chris, Girlfriends, Game, Aliens in America -> TBS

  • dearme

    I think u should now stop posting CW ratings along with the big networks, it's just awful to look at.

    I really feel CW should turn into a distributor to place it's GEMS in the right place (CABLE). Reaper would do gr8 on USA, sandwiched between Monk and Psych. What do u think about the following trade?

    Smallville -> ABC family
    Supernatural -> SciFi channel
    Reaper -> USA network
    Gossip Girl -> MTV
    ANTM -> BRAVO
    Beauty & Geek -> VH1
    One Tree Hill -> ABC family
    Everybody Hates Chris, Girlfriends, Game, Aliens in America -> TBS

  • http://tvbythenumbers.com Robert Seidman

    Dearme: love it though other than Everybody Hates Chris I’ve never watched any of the shows you’re dealing to TBS so I don’t have an informed opinion about that.

    Supernatural to SciFi and Gossip Girl to MTV sounds righteous to me. But would you do something with the CW’s primetime allocation? 2-4 million primetime viewers is at the very least competitive with some all cable channels. Seems like you might as well use the airspace with…something. They’re bringing Supernatural and a bunch of other shows back, so it seems like they’re OK with it for at least another season.

    I can’t stop posting the CW’s numbers though. trainwreck, can’t avert my eyes, etc. ;)

  • http://tvbythenumbers.com Robert Seidman

    Dearme: love it though other than Everybody Hates Chris I've never watched any of the shows you're dealing to TBS so I don't have an informed opinion about that.

    Supernatural to SciFi and Gossip Girl to MTV sounds righteous to me. But would you do something with the CW's primetime allocation? 2-4 million primetime viewers is at the very least competitive with <s>some</s> all cable channels. Seems like you might as well use the airspace with…something. They're bringing Supernatural and a bunch of other shows back, so it seems like they're OK with it for at least another season.

    I can't stop posting the CW's numbers though. trainwreck, can't avert my eyes, etc. ;)

  • frankj

    I for one wouldn’t mind if there’s a Kaley pic every tuesday… now that Summer’s off the air

    Jack, she may be off the air, but she’s still out there promoting the show!

  • frankj

    I for one wouldn’t mind if there’s a Kaley pic every tuesday… now that Summer’s off the air

    Jack, she may be off the air, but she's still out there promoting the show!

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