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Nielsen Ratings Tue, Mar 25: Idol Beats Dancing, Au Revoir Jericho

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March 26th, 2008

Scoreboard for Tue. March 25, 2008 FOX ABC NBC CBS CW
Total Viewers (million) 20.99 12.67 8.06 7.11 1.64
rating/Share: Adults 18-49 8.3/21 3.0/8 2.9/6 2.0/5 0.7/2

American Idol was on for an hour and a half and FOX won the night in a blowout.  Even with an hour of Dancing with the Stars (two hours, if you count the recap), ABC was a very, very distant second.   DWTS is a hit for ABC, but it's no AI.  Especially in the 18-49 where AI drew a 9.6/24 and the DWTS results show a 3.8/9.   Idol's domination is kind of scary.

While the spread between total viewers between American Idol and Dancing with the Stars was smaller than the spread between DWTS and The Biggest Loser,  the gap in the 18-49 ratings was much smaller.  Loser had a 3.1/8 among 18-49 viewers in the overnight ratings. Not too shabby up against AI and DWTS! 

In last place (unless you count the CW) was CBS, with an NCIS repeat, Big Brother, and the series finale of Jericho performed pretty much exactly the way they have for the last few weeks. Which, other than NCIS was not so great. 

I enjoyed the Jericho finale -- even though they didn't nuke Cheyenne, there were still enough explosions (and aciton) to keep me happy.  and I wish there was some way for me to buy the unaired cliffhanger right now.  I'm sure I'd pay $5 for it.

One note for Reaper fans.  A Reaper repeat outdrew a new Beauty and the Geek in total viewers.  That can't be a bad thing for its quest for renewal.

Tuesday Night's full details:

Time Network Show Viewers (Millons) 18-49 Rating/Share HH Rating
8:00 FOX American Idol 8p-9:30p 24.38 9.6/24 14.3
  CBS NCIS (Repeat) 9.4 1.9/5 6.3
  NBC The Biggest Loser (8p-10p) 7.86 3.1/8 5.1
  ABC Dancing with the Stars Recap (8p-9p) 10.43 2.1/6 7.1
  CW Beauty and the Geek 1.62 0.7/2 1.3
           
           
9:00 CBS Big Brother 9 5.95 2.2/5 3.4
  ABC Dancing with the Stars 17.9 3.8/9 11.4
  CW Reaper (Repeat) 1.67 0.6/2 1.2
           
10:00 CBS Jericho 5.99 1.9/5 3.4
  NBC Law & Order: SVU (Repeat) 8.54 2.6/7 6.4
  ABC Primetime: What Would You Do? 10.4 3.2/9 7.2

Nielsen Ratings Source: Nielsen Media Research. Full night's results available via Marc Berman/Mediaweek.

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  • http://tvbythenumbers.com Robert Seidman

    Danielle, as I think I've said elsewhere I'd blame the capitalism more than anything. I'm with you on boycotts usually being meaningless unless a person only actually liked the one show they are boycotting the network over being cancelled.

    Even if I were really screaming mad and aggravated at CBS (I'm not in this case), as soon as they had an NFL game with the Washington Redskins playing (although as an NFC team they are usually on FOX, but if they host an AFC team at home during the day — CBS gets it) I'll be watching CBS.

    I can't think of a single instance of boycotting a network actually producing a true boycott. If anyone does know of one, please post a link!

  • http://tvbythenumbers.com Robert Seidman

    Danielle, as I think I’ve said elsewhere I’d blame the capitalism more than anything. I’m with you on boycotts usually being meaningless unless a person only actually liked the one show they are boycotting the network over being cancelled.

    Even if I were really screaming mad and aggravated at CBS (I’m not in this case), as soon as they had an NFL game with the Washington Redskins playing (although as an NFC team they are usually on FOX, but if they host an AFC team at home during the day — CBS gets it) I’ll be watching CBS.

    I can’t think of a single instance of boycotting a network actually producing a true boycott. If anyone does know of one, please post a link!

  • LukeyDukey

    Danielle I have contended for years that the average American is, well, average! That comes to leadership, finances, decision making, spouse choosing, and I could go on and on. I always chuckle when average dude makes suggestions on what our country should do, or what our company should do, or what you should do, etc. My first thought is dude you are average so your input is, uh sorry, not good enough (by definition). At the end of the day the viewers really ultimately chose which shows are on the air. It is all driven by green backs.

    I think you make a very good case for content based television. It just so happens that the average American cannot think for him or herself and would rather watch mind numbing television over thought provoking television. I think it sucks, but it is what it is.

  • LukeyDukey

    Danielle I have contended for years that the average American is, well, average! That comes to leadership, finances, decision making, spouse choosing, and I could go on and on. I always chuckle when average dude makes suggestions on what our country should do, or what our company should do, or what you should do, etc. My first thought is dude you are average so your input is, uh sorry, not good enough (by definition). At the end of the day the viewers really ultimately chose which shows are on the air. It is all driven by green backs.

    I think you make a very good case for content based television. It just so happens that the average American cannot think for him or herself and would rather watch mind numbing television over thought provoking television. I think it sucks, but it is what it is.

  • Tom

    All I can say is that I'm completely distracted on your website by that picture of Summer Glau. You guys can fight all day long about the nielsons – I'll just keep staring at her…

  • Danielle

    Me either. And when Veronica Mars was on the verge of being canceled people vowed to boycott the CW (except you know 'insert whatever tv show') which just kind of made me roll my eyes because thats not boycotting the network. It doesn't work, you'll have thrity fangirls and boys not watching a TV station until the next fall when a really cool show starts up and then they're back quick as that.

    Fox has burned me more times than I can count and yet you can bet I will be there when Dollhouse starts up.

  • Tom

    All I can say is that I’m completely distracted on your website by that picture of Summer Glau. You guys can fight all day long about the nielsons – I’ll just keep staring at her…

  • Danielle

    Me either. And when Veronica Mars was on the verge of being canceled people vowed to boycott the CW (except you know ‘insert whatever tv show’) which just kind of made me roll my eyes because thats not boycotting the network. It doesn’t work, you’ll have thrity fangirls and boys not watching a TV station until the next fall when a really cool show starts up and then they’re back quick as that.

    Fox has burned me more times than I can count and yet you can bet I will be there when Dollhouse starts up.

  • http://tvbythenumbers.com Robert Seidman

    Tom haha. Lukey, i liked your quote so much I put some of it in our sidebar. higher up than Summer Glau! but only on this website, not in my heart! ;)

  • http://tvbythenumbers.com Robert Seidman

    Tom haha. Lukey, i liked your quote so much I put some of it in our sidebar. higher up than Summer Glau! but only on this website, not in my heart! ;)

  • David Gifford

    I'll miss Jericho in so many ways. CBS really blew their handling of the show with that ridiculous hiatus, and we'll never know how it might have turned out. But, be that as it may…not enough people liked Jericho like I do and that's just a fact. I don't understand why people insinuate that those who watch other programs are stupid or that there's a conspiracy afoot against Jericho, just like I don't understand why more people didn't watch it. I thought it was a great tv program and I'm going to miss it for a good long while.

  • David Gifford

    I’ll miss Jericho in so many ways. CBS really blew their handling of the show with that ridiculous hiatus, and we’ll never know how it might have turned out. But, be that as it may…not enough people liked Jericho like I do and that’s just a fact. I don’t understand why people insinuate that those who watch other programs are stupid or that there’s a conspiracy afoot against Jericho, just like I don’t understand why more people didn’t watch it. I thought it was a great tv program and I’m going to miss it for a good long while.

  • Danielle

    Luckey you are totally right.

    I think the “average” American is more than willing to stare blindly into the tube and watch Dean or No Deal or Moment of Truth. Its easy. No thought required.

    There are some shows I watch I can't even get past the opening credits (I'm sorry, I *cringe* when an episode of CSI: Miami comes on. I can't explain it, its something about David's one liners he has at the beginning of each episode LOL).

    I happen to require a little more, but not everyone does and it actually seems like most don't.

    Then again you get shows like Lost and Heroes that really are quite interesting, break the mold and somehow grab the viewers in. I supposes as long as we can manage to keep some of these really good shows on the air, there will be at least some quality entertainment. We can't win them all but at least there are some out there.

    I've grown used to loosing shows so Jericho gets added to my long list of “why did they have the cancel this show!!”

  • Danielle

    Luckey you are totally right.

    I think the “average” American is more than willing to stare blindly into the tube and watch Dean or No Deal or Moment of Truth. Its easy. No thought required.

    There are some shows I watch I can’t even get past the opening credits (I’m sorry, I *cringe* when an episode of CSI: Miami comes on. I can’t explain it, its something about David’s one liners he has at the beginning of each episode LOL).

    I happen to require a little more, but not everyone does and it actually seems like most don’t.

    Then again you get shows like Lost and Heroes that really are quite interesting, break the mold and somehow grab the viewers in. I supposes as long as we can manage to keep some of these really good shows on the air, there will be at least some quality entertainment. We can’t win them all but at least there are some out there.

    I’ve grown used to loosing shows so Jericho gets added to my long list of “why did they have the cancel this show!!”

  • http://www.tv.com/users/vendbien/profile.php Jon V

    Despite links and other info provided by this space and by the spaces this is linked to, I have note yet been able to find the 'definitive' numbers for Monday Night (3-24).

    As this is a very big TV day and TVBS day (2.5 Men was a mong the top five shows of the week last week, but could not even win its time slot – wow), it has become my most important TVBS night. It's not uncommon (at the right price) for me to have shows going up against each other.

    Please find me a link (with HHs, hopefully) for Monday.

    Oh, and I mad a coupla posts this past week that disappeared into thin air after i hit the 'Submit Comment' button. Any ideas on that?

  • http://www.tv.com/users/vendbien/profile.php Jon V

    Despite links and other info provided by this space and by the spaces this is linked to, I have note yet been able to find the ‘definitive’ numbers for Monday Night (3-24).

    As this is a very big TV day and TVBS day (2.5 Men was a mong the top five shows of the week last week, but could not even win its time slot – wow), it has become my most important TVBS night. It’s not uncommon (at the right price) for me to have shows going up against each other.

    Please find me a link (with HHs, hopefully) for Monday.

    Oh, and I mad a coupla posts this past week that disappeared into thin air after i hit the ‘Submit Comment’ button. Any ideas on that?

  • Julia

    Danielle, I think your CW example may not be the best one. Because, well, if one wanted to, one could compare this season to last season and declare any sort of boycott a success!

    (Of course, that's obviously not the reason. Even I watched Reaper until I realized how bad it is.)

  • Julia

    Danielle, I think your CW example may not be the best one. Because, well, if one wanted to, one could compare this season to last season and declare any sort of boycott a success!

    (Of course, that’s obviously not the reason. Even I watched Reaper until I realized how bad it is.)

  • Jon V

    Haven't been able to post this week. I submit and then the blurb disappears into the either net. So I erased my contact link in case that was causing TVBTN a problem and am retrying.

    (here's what I tried to submit earlier):

    Despite links and other info provided by this space and by the spaces this is linked to, I have note yet been able to find the 'definitive' numbers for Monday Night (3-24).

    As this is a very big TV day and TVBS day (2.5 Men was a mong the top five shows of the week last week, but could not even win its time slot – wow), it has become my most important TVBS night. It's not uncommon (at the right price) for me to have shows going up against each other.

    Please find me a link (with HHs, hopefully) for this past Monday.

  • Jon V

    Haven’t been able to post this week. I submit and then the blurb disappears into the either net. So I erased my contact link in case that was causing TVBTN a problem and am retrying.

    (here’s what I tried to submit earlier):

    Despite links and other info provided by this space and by the spaces this is linked to, I have note yet been able to find the ‘definitive’ numbers for Monday Night (3-24).

    As this is a very big TV day and TVBS day (2.5 Men was a mong the top five shows of the week last week, but could not even win its time slot – wow), it has become my most important TVBS night. It’s not uncommon (at the right price) for me to have shows going up against each other.

    Please find me a link (with HHs, hopefully) for this past Monday.

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