5/13 UPDATE: Women's Murder Club Has Been Cancelled
April 30, 2008 Update: with lackluster performance in a new time slot following Dancing With the Stars, WMC seems to be trending towards "cancel". The original "renew by the slightest of margins" verdict reached last December now looks even slimmer. This may be one show that actually has a shot at performing better on Friday night. Here's the original post:
ABC's Women's Murder Club, Friday 9PM Eastern, has got both Angie Harmon and a San Francisco location [personal bias!] But it's been consigned to Friday nights, often thought of as a primetime Death Zone.
Even with that handicap it has pulled some respectable average viewer numbers, and so we ask: Renew or Cancel?
Women's Murder Club Ratings among New ABC Shows, All New Shows
|Date||Viewer Rank among New ABC shows||Viewer Rank among all new shows|
|10/12||#2 of 7||#2 of 24|
|10/19||#4 of 8||#4 of 24|
|10/26||#4 of 8||#4 of 24|
|11/2||#3 of 6||#3 of 22|
|11/9||#2 of 5||#2 of 22|
|11/16||#3 of 7||#3 of 22|
|11/23||#3 of 6||#4 of 22|
|11/30||not aired||not aired|
|12/7||#2 of 6||#2 of 19|
Within a very strong ABC new show line up, Women's Murder Club ratings have been between second and fourth for both ABC new shows and all new shows in general.
Women's Murder Club ratings rankings are even more impressive considering its position on Friday, a relatively light viewer night overall.
How is it doing against its competition on Friday?
Women's Murder Club Ratings and Rankings @ 9PM Friday
|Date||Viewers (Rank)||Adults 18-49 (Rank)||Adults 18-34 (Rank)||Adults 25-54 (Rank)|
|10/12||10.85m (1)||3.30m (1)||0.98m (2)||3.91m (1)|
|10/19||9.71m (1)||2.72m (3)||0.70m (4)||3.52m (2)|
|10/26*||8.70m (1)||2.45m (3)||0.75m (4)||3.09m (2)|
|11/2||9.60m (1)||2.58m (3)||0.64m (4)||3.47m (3)|
|11/9||9.60m (1)||2.62m (4)||0.80m (5)||3.35m (2)|
|11/16||8.91m (1)||2.38m (3)||0.75m (5)||3.11m (2)|
|11/23||7.58m (1)||2.03m (5)||0.60m (6)||2.62m (4)|
|11/30||not aired||not aired||not aired||not aired|
|12/7||8.53m (1)||2.32m (1)||0.83m (3)||3.27m (2)|
More than any other new show we've looked at, Women's Murder Club ratings show a radical skewing towards older, and I mean much older viewers.
It has won its timeslot in terms of average viewers each and every week, but except for its debut week and to an extent on 12/7, it has trailed badly in the youth age demographics. Case in point, on November 23, Women's Murder Club ratings for adults 18-34 in its timeslot were sixth.
After the post-debut dip, Women's Murder Club ratings have been reasonably stable and relatively high for average viewers for a Friday night, but nobody born since 1975 is watching the show.
(*10/26 data is Live, all other data is Live+SD, useful for rankings but not viewership trends).
- Women's Murder Club ratings have been near the top for all new shows since its debut and near the top for ABC, even more so after Samantha Who?'s post-Dancing swoon.
- Women's Murder Club ratings have won its timeslot for average viewers every single week it has aired.
- Women's Murder Club ratings for adults 18-34 have been woeful, and 18-49 ratings have not been much better.
Verdict: Renew by the slimmest of margins.
Women's Murder Club ratings are a test of exactly how much ABC values young viewers. If it's renewed, not so much. If it's cancelled, plenty.
Strike Status: I have somewhat conflicting information, but I believe that as of today there are 1-2 fresh episodes left. I have no information on when they (it) will air.
Wondering about other shows? Check our all our Renew or Cancel? posts.
Nielsen TV Ratings Data: ©2007 Nielsen Media Research, Inc. All Rights Reserved.