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Nielsen Ratings May 5, 2008: Youth Still Loves FOX's House Best

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May 6th, 2008

Scoreboard for Mon. May 5, 2008 ABC CBS FOX NBC CW
Total Viewers (million) 13.03 11.27 10.69 8.75 2.16
Rating/Share: Adults 18-49 3.4/9 3.8/10 3.8/10 2.6/7 1.0/3

Any day that ends in a "Y" is a good day to for Univision's Fuego En La Sangre to put the beatdown on Gossip GirlGossip  Girl pulled but 2.11 million and a 1.0/3 in the 18-49 demo.  I haven't seen Fuego's numbers yet but I've seen GG's and they stink.  How's that blocking streaming on the CW's web site working out for you, Dawn Ostroff?  I know they love, love, love them some Gossip Girl in NYC.  But everywhere else?  Not so much.  Sure, they love downloading in illegal streaming sites all over the place from Soho to Singapore, but how are you going to make any money on that?  Answer: you're not.  Even on Cinco de Mayo, I'm sure Fuego crushed Gossip Girl like a bug.

House numbers seem to be waning but even still with 13.26 million viewers (fewer than Dancing with the Stars or even Two and a Half Men), House still had the best 18-49 performance of the night with a 5.0/13.  I haven't seen last night's House yet but I did watch last night's CSI crossover episode of Two and a Half Men written by the CSI folks and...I didn't love it so much.  But CBS and the viewers didn't care what I thought.  2.5 men pulled in 13.50 million and a 4.8/12 in the demo -- the second best 18-49 demo performance of the night, trailing on House.  I'm pretty sure I'll like this Thursday's CSI written by the 2.5 Men creators better.

Samantha Who? gets accolades among critics, and I love Cristina Applegate from the way back, but once the final numbers are released and the DWTS overrun is factored out, she's going to have a sub 3.0 performance in the demo, for now she has  10.53m and a 3.0/7 in the 18-49 demo .  Contrast that with her 9:30p competition Rules of Engagement which had 10.52m and a 3.9/9 in the 18-49 demo.  The same number of viewers but ~1.2 million more in the youthful 18-49 demo.  And Samantha Who?'s numbers will definitely go down in the final numbers.  Rules gets no buzz, it just kicks butt in the ratings.

DWTS won the 8pm hour overall.  9pm was split, but FOX had the best demo performance with House, and the 10pm hour was easily taken by CSI: Miami.  Notably NBC's Medium is a consistent performer and had 9.54m viewers and a 3.2/8 in the demo.  Not as good as CSI: Miami's 13.86 with a 4.0/11, but for those of you who buy-in to the importance of lead-in (because I actually see these numbers every day, I do not think lead-in is the big deal it was 25 years ago before everyone had a remote), Medium had the dying Deal or No Deal while CSI: Miami had Two and a Half Men.

See Monday night's details:

Time Network Show Viewers (Millons) 18-49 Rating/Share
8:00 ABC Dancing with the Stars (8p-9:30p) 17.89 4.2/12
  CBS Big Bang Theory 7.56 2.8/9
  NBC Deal or No Deal (8p-10p) 8.36 2.5/6
  FOX Bones 8.13 2.7/8
  CW Gossip Girl 2.11 1.0/3
         
8:30 CBS How I Met Your Mother 8.35 3.5/10
         
9:00 CBS Two and a Half Men 13.50 4.8/12
  CW One Tree Hill 2.20 1.0/3
  FOX House 13.26 5.0/13
         
9:30 ABC Samantha Who? 10.53 3.0/7
  CBS Rules of Engagement 10.52 3.9/9
         
10:00 ABC The Bachelor: London Calling 6.99 2.4/7
  NBC Medium 9.54 3.2/8
  CBS CSI: Miami 13.86 4.0/11

Nielsen Ratings Source: Nielsen Media Research. Full night's results available via Marc Berman/Mediaweek.

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(54) Comments - Add Yours!

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  1. Shakespeare's Ghost

    Gossip Girl is the best show ever in the history of television (and possibly live theater as well).

  2. Shakespeare's Ghost

    Gossip Girl is the best show ever in the history of television (and possibly live theater as well).

  3. Shakespeare's Ghost

    Gossip Girl is the best show ever in the history of television (and possibly live theater as well).

  4. Kara

    I LOVE GOSSIP GIRL…For having pretty bad ratings its always number 1 on itunes!! In fact the last two episodes ARE STILL ON THE TOP 10!!

    I don’t get it…I’ve never seen a show with such bad ratings do so well on itunes, DVR, and “illegal streaming and downloading”…

  5. Kara

    I LOVE GOSSIP GIRL…For having pretty bad ratings its always number 1 on itunes!! In fact the last two episodes ARE STILL ON THE TOP 10!!

    I don’t get it…I’ve never seen a show with such bad ratings do so well on itunes, DVR, and “illegal streaming and downloading”…

  6. Kara

    I LOVE GOSSIP GIRL…For having pretty bad ratings its always number 1 on itunes!! In fact the last two episodes ARE STILL ON THE TOP 10!!

    I don’t get it…I’ve never seen a show with such bad ratings do so well on itunes, DVR, and “illegal streaming and downloading”…

  7. To Gossip Girl or not to Gossip Girl — that is the question:
    Whether ’tis nobler in the mind to suffer
    The slings and arrows of outrageous fortune
    Or, to take arms agains a sea of trouble
    And by opposing, end them…

    be all my sins remembered!

  8. To Gossip Girl or not to Gossip Girl — that is the question:
    Whether ’tis nobler in the mind to suffer
    The slings and arrows of outrageous fortune
    Or, to take arms agains a sea of trouble
    And by opposing, end them…

    be all my sins remembered!

  9. To Gossip Girl or not to Gossip Girl — that is the question:
    Whether ’tis nobler in the mind to suffer
    The slings and arrows of outrageous fortune
    Or, to take arms agains a sea of trouble
    And by opposing, end them…

    be all my sins remembered!

  10. Kara,

    GG is no DVR powerhouse. It didn’t make either top 20 DVR list last week so either Bill screwed up (certainly possible, but doubtful in this case) or less than 18.3% of Gossip Girl’s viewing came via DVR.

    iTunes numbers are meaningless and we know this because CW never publishes them. If they were meaningful (AKA actually a big number) CW would publish them week in, week out, without fail. My best guess at this point is that 10,000 downloads gets you on that list and 50K will keep you at #1. It’s not nothing, but it’s not a big deal.

    That said, Gossip Girl could still possibly be the most illegally downloaded/streamed show EVER. But CW can’t make any money on that.

  11. Kara,

    GG is no DVR powerhouse. It didn’t make either top 20 DVR list last week so either Bill screwed up (certainly possible, but doubtful in this case) or less than 18.3% of Gossip Girl’s viewing came via DVR.

    iTunes numbers are meaningless and we know this because CW never publishes them. If they were meaningful (AKA actually a big number) CW would publish them week in, week out, without fail. My best guess at this point is that 10,000 downloads gets you on that list and 50K will keep you at #1. It’s not nothing, but it’s not a big deal.

    That said, Gossip Girl could still possibly be the most illegally downloaded/streamed show EVER. But CW can’t make any money on that.

  12. Kara,

    GG is no DVR powerhouse. It didn’t make either top 20 DVR list last week so either Bill screwed up (certainly possible, but doubtful in this case) or less than 18.3% of Gossip Girl’s viewing came via DVR.

    iTunes numbers are meaningless and we know this because CW never publishes them. If they were meaningful (AKA actually a big number) CW would publish them week in, week out, without fail. My best guess at this point is that 10,000 downloads gets you on that list and 50K will keep you at #1. It’s not nothing, but it’s not a big deal.

    That said, Gossip Girl could still possibly be the most illegally downloaded/streamed show EVER. But CW can’t make any money on that.

  13. natasha

    Man, that sucks about Gossip Girl’s ratings this week. I know last week’s episode wasn’t the best ever, but how could they have lost 40,000 viewers? There were 10 people watching the ep with me last night, in a room that was def not designed to fit more than 5 n a good day. Not that I want to be forever making excuses for the low ratings, but maybe the casual viewers were like “screw this gay storyline” and didn’t tune in?

  14. natasha

    Man, that sucks about Gossip Girl’s ratings this week. I know last week’s episode wasn’t the best ever, but how could they have lost 40,000 viewers? There were 10 people watching the ep with me last night, in a room that was def not designed to fit more than 5 n a good day. Not that I want to be forever making excuses for the low ratings, but maybe the casual viewers were like “screw this gay storyline” and didn’t tune in?

  15. natasha

    Man, that sucks about Gossip Girl’s ratings this week. I know last week’s episode wasn’t the best ever, but how could they have lost 40,000 viewers? There were 10 people watching the ep with me last night, in a room that was def not designed to fit more than 5 n a good day. Not that I want to be forever making excuses for the low ratings, but maybe the casual viewers were like “screw this gay storyline” and didn’t tune in?

  16. Anonymous

    I’ve said it twice, I’ll say it a third time: iTunes downloads mean almost nothing. They don’t have advertising, they’re not live, and they’re not even close to a quarter of a million. Just because you type in caps doesn’t make it more true.

    Not only that, there HAVE been shows with bad ratings that do well on iTunes. Before NBC yanked all of its shows and affiliates from iTunes Battlestar Galactica — a show with similar ratings to Gossip Girl — was #1 on iTunes. Didn’t mean didly squat on a donut.

  17. Anonymous

    I’ve said it twice, I’ll say it a third time: iTunes downloads mean almost nothing. They don’t have advertising, they’re not live, and they’re not even close to a quarter of a million. Just because you type in caps doesn’t make it more true.

    Not only that, there HAVE been shows with bad ratings that do well on iTunes. Before NBC yanked all of its shows and affiliates from iTunes Battlestar Galactica — a show with similar ratings to Gossip Girl — was #1 on iTunes. Didn’t mean didly squat on a donut.

  18. Anonymous

    I’ve said it twice, I’ll say it a third time: iTunes downloads mean almost nothing. They don’t have advertising, they’re not live, and they’re not even close to a quarter of a million. Just because you type in caps doesn’t make it more true.

    Not only that, there HAVE been shows with bad ratings that do well on iTunes. Before NBC yanked all of its shows and affiliates from iTunes Battlestar Galactica — a show with similar ratings to Gossip Girl — was #1 on iTunes. Didn’t mean didly squat on a donut.

  19. Polly

    Ay! Hamlet! Yeah!

    Wonder if we’ll get the answer for GG before the CW goes out of business?

    Good job Medium.

  20. Polly

    Ay! Hamlet! Yeah!

    Wonder if we’ll get the answer for GG before the CW goes out of business?

    Good job Medium.

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