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Nielsen Weekly Top 20: Idol Wins, Zucker and NBC Nowhere to be Found

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May 13th, 2008

NBC’s Jeff ZuckerNBC can argue all it wants that if we sorted, as Nielsen does by default, by "household ratings" that Law & Order: SVU would have made this list.  But we sort by total viewers, and by that slice of the world NBC was completely shut out of the weekly top 20.  I've ever seen that happen before, even sorting by viewers.  That it happened during May Sweeps?  OUCH!

It was a fairly typical week with American Idol and Dancing with the Stars at the top of the list followed by CSI, Grey's Anatomy, Desperate Housewives, Without a Trace, CSI: Miami and NCIS rounding out the top 10.

As is usually the case, the 18-49 year old version of this will look a bit different, but here CBS was dominant with nine shows, ABC had seven and FOX had but four (including the top two shows).

I included the number of homes that the HH rating drives so that you could see that LOST for example was actually on in fewer homes than its ABC brother, Brothers & Sisters, but had more viewers.  All this means is that even though LOST was on in fewer households, it had more viewers per household. 

NBC's Law & Order: SVU was on in more homes than either Extreme Makeover: Home Edition, Hell's Kitchen and LOST, with 7.931m homes tuned in, but it only generated 10.53m viewers and so it didn't make the list.

It's bad times for NBC, as it was also almost completely shut out of the 18-49 top 20 as well.  But more on that in a bit.

(Jeff Zucker image via Silicon Alley Insider)

Nielsen Top Twenty Shows by viewers for the week ending 05/11/08:

Rank Show Net HH RATING (LIVE+SD) HH SHARE (LIVE+SD) # OF HOMES (LIVE+SD) (000) Viewers (LIVE+SD) (000)
1 American Idol-WEDNESDAY FOX 13.9 21 15,709 22,867
2 American Idol-TUESDAY FOX 12.6 20 14,231 21,755
3 DANCING W/STARS RESULTS ABC 12.0 18 13,575 18,379
4 Dancing with the Stars ABC 11.7 18 13,230 18,105
5 CSI CBS 11.4 18 12,808 18,071
6 GREYS ANATOMY-THU 9PM ABC 10.5 16 11,890 16,027
7 Desperate Housewives ABC 9.7 15 10,987 15,427
8 WITHOUT A TRACE CBS 9.8 16 11,005 14,666
9 CSI: MIAMI CBS 9.5 16 10,684 14,109
10 NCIS CBS 8.9 14 10,005 14,042
11 Two and a Half Men CBS 8.5 13 9,609 13,610
12 HOUSE-MON 9P FOX 8.3 12 9,355 13,484
13 SURVIVOR:MICRONESIA FINAL(S) CBS 7.2 12 8,107 12,978
14 Criminal Minds CBS 8.2 13 9,283 12,881
15 CSI: NY CBS 8.3 14 9,372 12,732
16 SURVIVOR: MICRONESIA CBS 7.5 13 8,516 12,624
17 Extreme Makeover:HOME ED. ABC 6.8 12 7,659 11,975
18 HELLS KITCHEN FOX 6.5 10 7,281 11,004
19 LOST ABC 6.6 11 7,453 10,782
20 BROTHERS & SISTERS ABC 7.2 12 8,116 10,693

Nielsen Ratings Data: ©2008 Nielsen Media Research, Inc. All Rights Reserved

 
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