O'Reilly Interview of Clinton Puts 2 Shows In Top 10
For the week of April 28 - May 4, 2008, MTVs The Hills was back as the top cable time-shifted show with an increase of 27.6% over its Live audience in its Live+7 viewing audience and an absolute time-shifted audience size of 974,000. Nickelodeon's Chasing Zoey movie was second with a 10.3% increase and 500,000 time-shifted viewers.
The two night interview of Hillary Clinton on The O'Reilly Factor put both shows in our top 10 at # 6 and #7. Increases like that from DVR viewing of 7%+ are very rare for any news program.
Top 20 Most Time-shifted (DVR viewed) Cable Shows:
|Rank||Programs||Network||Persons Live+7 (000s)||Persons Live (000s)||Time-shifted Audience (000s)||% increase from Live to Live+7|
|2||MOVIE CHASING ZOEY||NICK||5,354||4,854||500||10.3%|
|6||THE O'REILLY FACTOR||FOXNC||3,702||3,453||249||7.2%|
|7||THE O'REILLY FACTOR||FOXNC||3,214||2,983||231||7.7%|
|13||MOVIE CHASING ZOEY||NICK||3,426||3,328||98||2.9%|
|14||DRAKE & JOSH||NICK||3,137||3,041||96||3.2%|
|16||BACK AT THE BARNYARD||NICK||3,426||3,345||81||2.4%|
Filling out the top 10 were 3 Zoey 101s, 2 episodes ofand an NBA Playoff game between the Spurs and the Hornets (relatively rare for a sports event).
Our time-shifting chart ranks which of the Top 40 cable shows had the largest increase in viewing between Live audience and Live+7 audience numbers from viewers watching shows later on their digital video recorders (DVRs). We include both the absolute size of the time-shifted audience (and sort the chart by that metric), and the % increase over the Live viewing.
Nielsen TV Ratings Data: ©2008 Nielsen Media Research, Inc. All Rights Reserved.