American Idol, Grey's Anatomy, House, Lost and Desperate Housewives again dominated the top of the most-viewed via DVR charts, with the top five for the week ending May 11, 2008 looking identical to the top five for the week ending May 4, 2008.
Again, Dancing with the Stars had two airings in the top five based on overall viewing did not make the top 20 in terms of DVR viewing. Those airings which were #3 and #4 overall were the 26th and 24th most DVRd shows.
Bumping LOST to 10pm certainly seems to have impacted the percentage of viewing that happens the same night. 68% of LOST's DVR viewers could actually find the discipline to wait and watch it later. What does this mean? Not much probably, but 2.22 million people watching a show on a night other than when the show aired is more viewers than most CW shows get the nights that they do air.
And while Gossip Girl with a paltry 750K DVR viewers makes the #2 spot on the list of shows with the highest percentage increase due to DVR use, on a total DVR viewing basis it was #44. Hey it's still better than Gossip Girl does in the overall viewing world, where on an overall household ratings basis for that week, Gossip Girl was tied for 100th.
For comparative purposes, The Office, which was #1 on a % increase basis had more DVR viewers than Gossip Girl's total viewers. What does this mean? Also not much, except that as bad as NBC sucks lately, it still at least sucks less than the CW. Of course if that's the best thing we can say for NBC, it should be much more ashamed than the CW. Still, fan favorite Medium joined The Office as NBC's only shows on this list.
Top 20 DVR Broadcast Shows for the week ending May 11, 2008:
|Rank||Show||Net||Live+7 (000)||Live (000)||DVR Viewers (000)||% increase from live||Live+SD (000)||% SD|
|2||GREY'S ANATOMY-THU 9PM||ABC||18,166||14,151||4,015||28.4%||16,027||46.72%|
|12||TWO AND A HALF MEN||CBS||14,770||12,645||2,125||16.8%||13,610||45.41%|
|17||BROTHERS & SISTERS||ABC||11,733||10,028||1,705||17.0%||10,693||39.00%|
This table ranks broadcast shows with the most absolute DVR viewing. For a list of the top twenty shows with the highest % increases due to DVR viewing check out this post.
Nielsen TV Ratings Data: ©2008 Nielsen Media Research, Inc. All Rights Reserved.