The Hills Has a 35.5% Increase and 1,029,000 DVR Viewers
For the week of May 5-11, 2008, MTVs The Hills was at its usual position as top cable time-shifted show with an increase of 35.5% over its Live audience in its Live+7 viewing audience and an absolute time-shifted audience size of 1,029,000.
Top 20 Most Time-shifted (DVR viewed) Cable Shows:
|Rank||Programs||Network||Persons Live+7 (000s)||Persons Live (000s)||Time-shifted Audience (000s)||% increase from Live to Live+7|
|2||RAIDERS OF THE LOST ARK||USA||5,844||5,435||409||7.5%|
|5||INDIANA JONES & TEMPLE OF DOOM||USA||4,577||4,274||303||7.1%|
|7||INDIANA JONES & TEMPLE OF DOOM||USA||3,850||3,647||203||5.6%|
|11||RAIDERS OF THE LOST ARK||USA||3,840||3,657||183||5.0%|
|17||NBA-CONF SEMIS LAKERS/JAZZ||ESPN||3,643||3,541||102||2.9%|
Filling out the top 10 were 3 Indiana Jones movies (with another at #11), as usual two episodes of WWE Raw, an iCarly, and 3 Spongebobs.
We're seeing more and more sporting events in our top cable time-shifting list, and this week is no exception with two NBA Playoff games at #17 and #20.
We're always comforted by the regular appearance of the yellow absorbent one, and Spongebob does not disappoint with 7 of the top 20.
Our time-shifting chart ranks which of the Top 40 cable shows had the largest increase in viewing between Live audience and Live+7 audience numbers from viewers watching shows later on their digital video recorders (DVRs). We include both the absolute size of the time-shifted audience (and sort the chart by that metric), and the % increase over the Live viewing.
Nielsen TV Ratings Data: ©2008 Nielsen Media Research, Inc. All Rights Reserved.