Fox Maintains Lead, But CBS Trims Viewer Margin
Even though it's "Summer" in broadcast prime-time TV land, and the formal TV season is complete, we will continue to track the season to date (STD) results through the technical end of the prime-time broadcast season in September.
Another win by CBS for weekly viewers cut Fox's STD lead from 750,000 to 710,000. With weekly wins in the age demos, Fox slightly increased its STD margins in those categories.
Nielsen TV Ratings Data: ©2008 Nielsen Media Research, Inc. All Rights Reserved.