Broadcasting and Cable is reporting a viewership of 1.3 million for the double run premiere episode of HBO's Generation Kill miniseries. It didn't even come close to matching HBO's miniseries about our second President:
The episode, entitled “Get Some,” drew just over 1 million at 9 p.m. and an additional 300,000 at 10:30 p.m., according to Nielsen figures. Those numbers typically double over the next two to three weeks, however, when HBO tallies the cumulative audience for each episode.
By comparison, HBO’s most recent miniseries, seven-part John Adams, drew 2.7 million viewers with its first episode and settled into an average 2.3 million for each Sunday premiere. The average cumulative audience was closer to 5 million.
I'm a Thomas Jefferson man myself, but it is interesting that John Adams outdrew such a significantly hyped recent HBO effort. Generation Kill got almost as much ink at the Television Critics Association meetings as Mad Men. Tony Soprano and Carrie Bradshaw please come back!