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Nielsen Ratings Monday, July 28: ABC Flunks Out of High School

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July 29th, 2008

Scoreboard CBS FOX NBC ABC CW
Total Viewers (million) 7.39 6.87 5.79 3.34 1.11
Rating/Share: Adults 18-49 2.2/6 2.2/6 1.8/5 1.2/3 0.4/3

CBS' best night of the summer continues to be its Monday night comedy reruns with CSI: Miami closing out the night. FOX was a very close second with the lineup of Bones and House reruns and tied for first with CBS among 18-49 year olds.

How awful must it be for the Mouse? ABC got beaten resoundingly by third place NBC. American Gladitors, Nashville Star and Dateline thoroughly destroyed High School Musical: Get in the Picture, Wanna Bet and The Mole. ABC had no show get within striking distance of four million viewers, and The Mole just barely crawled over three million.

I don't think, "Hey, come on, at least we beat repeats of Gossip Girl and One Tree Hill!" is going to fly.

Update, I didn't see the Univision data until after I'd created the tables, but UNI averaged 3.78mm to ABC's 3.34mm and beat ABC in the 18-49 demographic as well (1.6/5 vs. 1.2/3 for ABC).

Full details:

Time Net Show Viewers (Millons) 18-49 Rating/Share
8:00 ABC HSM: Get in the Picture 3.58 1.0/3
CBS Big Bang Theory (R ) 5.55 1.7/6
NBC American Gladiators 5.37 1.9/6
FOX Bones (R) 6.29 1.8/6
CW Gossip Girl (R ) 1.20 0.5/2
8:30 CBS How I Met Your Mother (R ) 5.29 1.7/5
9:00 CBS Two and a Half Men (R ) 9.15 2.9/8
FOX House (R) 7.45 2.5/7
NBC Nashville Star 6.07 1.6/4
CW One Tree Hill (R ) 1.02 0.4/1
ABC Wanna Bet 3.40 1.2/3
9:30 CBS New Adventures of Old Christine (R ) 7.46 2.5/7
10:00 NBC Dateline 5.94 1.8/5
ABC The Mole 3.05 1.2/3
CBS CSI: Miami (R ) 8.45 2.0/6

Nielsen Ratings Source: Nielsen Media Research. Source Marc Berman/Mediaweek.

Definitions:

Overnights: Local metered-market ratings service of Nielsen Station Index (NSI) in which household ratings and shares are provided to clients the morning following the day or evening of telecast.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.

For more information see Numbers 101.

 
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