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Cable News Ratings for Saturday-Sunday, August 2-3

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August 5th, 2008

Live + Same Day Weekend Ratings
Cable News Ratings August 2, 2008

P2+ Total Day
FNC – 699,000 viewers
CNN – 467,000 viewers
MSNBC – 420,000 viewers
CNBC – 132,000 viewers
HLN – 263,000 viewers

P2+ Prime Time
FNC – 1,033,000 viewers
CNN – 657,000 viewers
MSNBC – 548,000 viewers
CNBC – 262,000 viewers
HLN – 270,000 viewers

25-54 Total Day
FNC – 169,000 viewers
CNN – 145,000 viewers
MSNBC – 213,000 viewers
CNBC – 68,000 viewers
HLN – 103,000 viewers

25-54 Prime Time
FNC – 178,000 viewers
CNN – 167,000 viewers
MSNBC – 288,000 viewers
CNBC – 134,000 viewers
HLN – 101,000 viewers

Cable News Ratings for August 3, 2008

P2+ Total Day
FNC – 641,000 viewers
CNN – 375,000 viewers
MSNBC – 362,000 viewers
CNBC – a scratch w/ 113,000 viewers
HLN – 245,000 viewers

P2+ Prime Time
FNC – 950,000 viewers
CNN – 486,000 viewers
MSNBC – 402,000 viewers
CNBC- 156,000 viewers
HLN – 343,000 viewers

25-54 Total Day
FNC – 171,000 viewers
CNN – 123,000 viewers
MSNBC –195,000 viewers
CNBC – 60,000 viewers
HLN – 111,000 viewers

25-54 Prime Time
FNC – 218,000 viewers
CNN – 161,000 viewers
MSNBC –220,000 viewers
CNBC –80,000 viewers
HLN – 156,000 viewers

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.

For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen TV Ratings Data: ©2008 Nielsen Media Research, Inc. All Rights Reserved.

 
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