| Scoreboard |  |
 |
 |
 |
 |
 |
|---|---|---|---|---|---|---|
| Total Viewers (million) | 32.62 | 5.35 | 3.78 | 2.46 | 1.65 | .72 |
| Rating/Share: Adults 18-49 | 11.1/30 | 1.3/4 | 1.1/3 | 1.1/3 | 0.7/2 | 0.3/1 |
There can be no doubt that the peacocks are beyond pleased so far. It would be one thing if it was just the primetime ratings for the opening ceremonies that did well and then poof -- everyone went away. But so far, that's not happening. NBC averaged 32.64 million and a 11.1/30 share completely destroying everything else that was on the air in primetime last night.
Better news still for NBC, the 18-34 demographic is watching -- last night's primetime viewing averaged 9.4/29 (ratings/share) among 18-34 year olds. The Olympics were being viewed in almost 19% of the households in the US, and if people were home and watching TV there was nearly a one in three chance they were watching the olympics.
Which is to say, as great as these ratings are -- and clearly it's the biggest game in town -- most people aren't watching it, even when they are watching television (though the opening ceremonies did have nearly a 50% share).
Big Brother fans are loyal, it didn't take a huge hit in total viewers really. It was the third most-watched program of the evening behind the Olympics and 60 Minutes. FOX had a rerun of Terminator: The Sarah Connor Chronicles at 9pm, we're sure it will do better in the fall..,
Full details:
| Time | Net | Show | Viewers (Millons) | 18-49 Rating/Share |
| 7:00 | ABC | America's Funniest Home Videos (R) | 4.48 | 1.2/4 |
| CBS | 60 Minutes | 6.63 | 1.3/4 | |
| NBC | Olympics: Women's Gymnastics/Swimming | 23.56 | 7.4/24 | |
| FOX | Til Death (R) 8p-9p | 1.56 | 0.6/2 | |
| UNI | Hora Pico/Familia P.Luche | 1.85 | 0.8/2 | |
| CW | One Tree Hill (R ) | 0.57 | 0.2/1 | |
| 8:00 | NBC | Olympics: Women's Gymnastics/Swimming | 34.08 | 11.0/31 |
| CBS | Big Brother 10 | 6.08 | 1.5/4 | |
| FOX | The Simpsons (R) | 3.15 | 1.4/4 | |
| UNI | Noche de Estrellas | 1.39 | 0.5/2 | |
| CW | Everybody Hates Chris (R) | 0.71 | 0.3/1 | |
| ABC | Extreme Makeover: Home Ed. (R) | 3.46 | 1.0/3 | |
| 8:30 | CW | Aliens in America (R) | 0.68 | 0.2/1 |
| FOX | Family Guy (R) | 3.69 | 1.8/5 | |
| 9:00 | CBS | Million Dollar Password (R) | 4.74 | 1.6/4 |
| NBC | Olympics: Women's Gymnastics/Swimming | 37.64 | 13.0/32 | |
| ABC | Extreme Makeover: Home Ed. (R) | 4.72 | 1.4/4 | |
| FOX | Terminator: Sarah Connor Chron | 2.39 | 0.9/2 | |
| CW | The Game (R) | 0.84 | 0.4/1 | |
| UNI | Noche de Estrellas | 1.54 | 0.6/1 | |
| 9:30 | CW | Girlfriends (R) | 0.93 | 0.4/1 |
| 10:00 | ABC | Desperate Housewives (R) | 2.46 | 0.8/2 |
| UNI | El Pantera | 1.81 | 0.8/2 | |
| NBC | Olympics: Women's Gymnastics/Swimming | 35.22 | 12.9/32 | |
| CBS | Cold Case (R) | 3.96 | 1.0/3 |
Definitions:
Overnights: Local metered-market ratings service of Nielsen Station Index (NSI) in which household ratings and shares are provided to clients the morning following the day or evening of telecast.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.
For more information see Numbers 101.
TV Ratings Data Via Nielsen Media Research (C) 2008
Do you have cable ratings for Friday, Sat and Sun?
Stephen, no. The only cable ratings we get directly are the top 40 shows based on household rating for the week. We get info for the prior Mon-Sun on Tuesdays and are allowed to post the top 20 shows, which we do every Tuesday.
We often see other information for shows which do not make that list via press release, other websites or the networks themselves letting us know, but none of that happens in a way we can “put it into production”. I am myself curious to see how Monk and Psych did on Friday night against the opening ceremonies, but we may see that info in the weekly top 40 if the shows weren’t hurt too badly by the competition on USA network’s mothership. And I am of course curious to see how Mad Men did last night…
Stephen, no. The only cable ratings we get directly are the top 40 shows based on household rating for the week. We get info for the prior Mon-Sun on Tuesdays and are allowed to post the top 20 shows, which we do every Tuesday.
We often see other information for shows which do not make that list via press release, other websites or the networks themselves letting us know, but none of that happens in a way we can “put it into production”. I am myself curious to see how Monk and Psych did on Friday night against the opening ceremonies, but we may see that info in the weekly top 40 if the shows weren’t hurt too badly by the competition on USA network’s mothership. And I am of course curious to see how Mad Men did last night…
In viewer numbers, it looks as if FOX was hurt the most.
The CW had its usual Horrible numbers. ABC is about even, but its not usually that strong to begin with, and CBS is mostly even to most recent Summer repeat Sundays.
Will you get numbers for the 11pm – 12pm hour?
I wouldn’t be surprised if its close to or above 40 million. That Men’s 4x100M relay was just Awsome!
In viewer numbers, it looks as if FOX was hurt the most.
The CW had its usual Horrible numbers. ABC is about even, but its not usually that strong to begin with, and CBS is mostly even to most recent Summer repeat Sundays.
Will you get numbers for the 11pm – 12pm hour?
I wouldn’t be surprised if its close to or above 40 million. That Men’s 4x100M relay was just Awsome!
The relay was awesome, TVa! I doubt we will see the 11p-midnight hour (here, or anywhere else) unless NBC specifically calls it out in a press release. They’ve (NBC) been good about sending whatever they put directly so I don’t have to check the press website 20 times an hour — so whatever ratings data they put out, I will get up on the site as soon as possible.
The relay was awesome, TVa! I doubt we will see the 11p-midnight hour (here, or anywhere else) unless NBC specifically calls it out in a press release. They’ve (NBC) been good about sending whatever they put directly so I don’t have to check the press website 20 times an hour — so whatever ratings data they put out, I will get up on the site as soon as possible.
The Olympics are an official ratings beast like the NFL and American Idol.
I hadn’t seen a 33 share in some time.
The relay hour during 11pm had to be over 40 million viewers with Phelps dominating the relay race.
These are the best Olympics so far no doubt.
Big Brother still held on strong like Smackdown on Friday.
From what I heard the cable ratings have been pretty strong.
Big Brothers fans loyal?
Tuesday: 2.5
Thursday: 1.9
Sunday: 1.5
OUCH!
I wasn’t clear. Do you have Cable News Ratings for Friday, Saturday and Sunday, 2008?
Thanks
I wasn’t clear. Do you have Cable News Ratings for Friday, Saturday and Sunday, 2008?
Thanks
Wopa, uh, no. Relative to itself, all other things being equal, that would indeed have CBS freaking out. But all other things are NOT equal. There’s this event running that runs once every four years, it’s called the Summer Olympics, perhaps you’ve heard of it
CBS will not be thinking OUCH, it will be thinking, a 1.5 in the 18-49 demo and 6 million viewers against *that* competition…nice!
Wopa, uh, no. Relative to itself, all other things being equal, that would indeed have CBS freaking out. But all other things are NOT equal. There’s this event running that runs once every four years, it’s called the Summer Olympics, perhaps you’ve heard of it
CBS will not be thinking OUCH, it will be thinking, a 1.5 in the 18-49 demo and 6 million viewers against *that* competition…nice!
Ah, sorry about that Stephen. We don’t have them yet, if past performance is an indicator, I expect we’ll get Fridays before 3pm PDT and then Saturdays and Sundays early tomorrow (Tuesday) morning.
The Men’s 4×100 Relay was an absolute classic.
What a comeback!
Do you know whether the woman’s gymnastics was live last night? I know the swimming was because of the big “LIVE” in the corner.
It just struck me as odd that something that would interest little girls would be on so late…nine thirty central. We start school this week and I know some of my 8-10 year old students wouldn’t want to miss the gymnastics. That is why I was wondering if it was delayed because of the live swimming.
Mabirdy, I don’t know. Perhaps someone else does and will chime in.
Mabirdy,
No, the Womens Gymnastics was taped for USA Primtime broadcast. The Announcers said a few times that it was Sunday Afternoon (China Time), or close to 18 hours before the primetime window.
When NBC is live, you will see the LIVE graphic next to the NBC logo in the upper right of the screen.
i hope TSCC doesnt get those numbers in the fall
Alex, I was a bit bummed about TSCC’s performance, but not surprised. I’d rag on FOX for airing it vs. the Olympics at all, but I suppose it feels obligated to air all the reruns prior to the new season in the fall, and I can’t fault it for that. I’m sure that the numbers in the fall will be better with the new episodes, and while it will have competition, its competition won’t be nearly as dominant as the Olympics.