| Scoreboard |  |
 |
 |
 |
 |
 |
|---|---|---|---|---|---|---|
| Total Viewers (million) | 32.01 | 6.00 | 4.44 | 3.89 | 3.20 | .97 |
| Rating/Share: Adults 18-49 | 11.1/30 | 1.6/4 | 1.5/4 | 1.7/4 | 1.2/3 | 0.4/1 |
There's just not a whole lot to be said at this point. I said yesterday that we can't expect NBC to average over 30 million every day, but NBC is looking to prove that wrong. Update: please note that I am not posting any numbers for the portion of the Olympics that ran past 11pm because I don't have access to them. we will likely see the numbers for the full nightly duration at some point, but they will be in the aggregate and not broken out in 15, 30 minute or hourly chunks. If you have data, and wish to share it, please sent to robert at tvbythenumbers dot com. I will respect your anonymity.
I can't vouch yet because I haven't seen it, commenter Scotty (see comments below) reports that he hears between 11:39p to 12:18a when our women's gymnastic team was still going for the gold medal drew a whopping 24.4 rating in the 18-49 demo as 44.8 million viewers looked on.
| Time | Net | Show | Viewers (Millons) | 18-49 Rating/Share |
| 8:00 | ABC | Wipeout (R) | 4.90 | 1.8/5 |
| CBS | NCIS (R) | 7.24 | 1.4/4 | |
| NBC | Olympics - Women's Gymnastics/Swimming | 26.59 | 8.5/25 | |
| FOX | House (R) | 3.66 | 1.4/4 | |
| CW | Beauty and the Geek (R) | 0.86 | 0.4/1 | |
| UNI | Al Diablo con los Guapos | 4.39 | 1.9/6 | |
| 9:00 | ABC | Wanna Bet | 3.75 | 1.4/4 |
| CBS | Big Brother | 6.51 | 2.4/6 | |
| NBC | Olympics - Women's Gymnastics/Swimming | 30.47 | 10.3/27 | |
| FOX | Terminator: TSCC (R) | 2.75 | 1.0/2 | |
| CW | Reaper (R) | 1.08 | 0.4/1 | |
| UNI | Fuego en la Sangre | 4.25 | 1.8/5 | |
| 10:00 | ABC | Primetime: Medical Mysteries | 3.03 | 1.3/3 |
| CBS | Without a Trace (R) | 4.26 | 1.1/3 | |
| NBC | Olympics - Women's Gymnastics/Swimming | 38.97 | 14.6/36 | |
| UNI | Aqui y Ahora | 3.03 | 1.3/3 |
Univision scored a rare second in the 18-49 demographic, though the gap between first in second is quite wide, I imagine they'll take it.
Notable: ABC apparently changed its mind, threw in the towel and aired a rerun of Wipeout. That didn't set things up so nicely for the Tuesday debut of Wanna Bet and it scored but 3.75 million viewers and a 1.4/4 among 18-49 year olds. But it must have felt glorious for Wanna Bet to get out of the Monday night ghetto. When it last ran on Monday at 9pm (8/4) it scored a mere 2.81 and an 0.9/3 -- with no Olympics competition. So surprisingly not only was this an improvement, the improvement was vast.
Tip your hat to the loyal Big Brother faithful, 6.5 million and a 2.4 in the demo at 9pm. Big Brother was the only show on last night besides the Olympics to crack a 2.0 in the 18-49 demo in *any* hour.
Don't be too hard on Sarah Connor, that may also be the worst I've ever seen a rerun of House do.
As for the Olympics, as a ratings junkie the numbers are definitely impressive. Almost 39 million viewers in the 10pm hour with a 14.6/36 in the demo. Wow.
Definitions:
Overnights: Local metered-market ratings service of Nielsen Station Index (NSI) in which household ratings and shares are provided to clients the morning following the day or evening of telecast.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.
For more information see Numbers 101.
Nielsen Ratings Source: (C) 2008 The Nielsen Company. All Rights Reserved.
After 11pm it’s the interesting data
Let me start off by saying last night’s winners were obviously almighty and power Olympics and Big Brother 10.
Big Brother faithful reminds of the WWE very dedicated and loyal. Doesn’t matter what powerhouse is on they will get freakin’ ratings do good in the demo. Big Brother is having a good season with a good group of characters. Being the only show to get a demo over 2 against the Olympics is amazing. Big ups to BB.
Olympics are a ratings beast a 22.8 in the final hour was amazing. From 10-12:20am was amazing action. Not since the 1996 Olympics have I watched nothin’ but the Olympics. This is an amazing year. I think they cleared 40 million viewers after 11pm.
George, please share it with us, or…
LOL, i don’t have it, i was hoping someone knows beacause that’s when the gymnastics were the main attraction
from what im hearing the olympics last night from 11:39pm to 12:18am got an amazing 24.4 and 44.8 million viewers.
Yes geroge. If you have access to the late night ratings, please share with us.
11-12:30 each night is when the best stuff is usually happening… and I have the bags under my eyes to prove it.
WOW!!!
A 24.4 demo rating and 44.8 million viewers!
The Womens Gymnastics quest for gold kept the viewers up late.
Scotty — wow. It almost (but still not quite) makes me wish I was buying the data
I usually get these ratings from the radio station I listen to in the morning as they announce the ratings past 11pm.
the demo was also huge a 17.2/47 that means at least half of the nation in the 18-49 category was watching the gymnastics at the time.
Wow, what awesome numbers. Everyone at my office is talking about the Olympics nonstop (and I’m a lawyer, so you know we’re an exciting lot). I haven’t seen this much excitement since the first and second seasons of American Idol or Survivor.
P.S. I remain forlorn and dismayed by the atrocious TSCC ratings. I am desperately clinging to the claim that Fox didn’t promote the TSCC marathon and thus, viewers don’t know it’s an available choice. I think ABC and CBS are running their normal August programming, so their viewers pretty much know it’s on. CLINGING, I am.
Almost half of the demo is very impressive in this day and age. By comparison in the overnight numbers for the American Idol finale, AI had a 11.0/29, capturing “only” 29% of the 18-49 audience. If I remember right, the Super Bowl averaged a 35/66 (rating/share) among 18-49 year olds but to get numbers like that for the Olympics, on an ongoing basis, especially late at night in the summer for gymnastics…wow.
Thanks very much for the info, Scotty.
wow.. look the importance of the demo.
Wipeout (R): 4.90 – 1.8
Without a Trace (R): 4.26 – 1.1
@Outlander: If you look at Fox, even House did quite bad. So I don’t worry about TSCC. It’s very much like you said, Fox hasn’t promoted the marathon much, so not a lot of people know of it. Still, I see new people at forums, so there are new people discovering it, which is a good omen for Season 2. You also have to take another thing into account – on the 19th DVD and Blu-ray of Season 1 gets released.
Summer Glau in 1080p…::sigh::.
I must be the only person NOT impressed with Summer.
Looks wise, she’s… OK, but I don’t like here perfomance on T:SCC
Summer Glau in 1080p…::sigh::.
Yeah…
Note that NBC may not get any credit for the big ratings after 11:45 last night.
I didn’t see the coverage, but the network thus far has not been airing national commercials after 1145pm (they do air local ads and promos). If that was true last night, the “official” rating from Nielsen will not include viewing after that last national ad ran. It’s a trick NBC uses to lop off the last portion of the telecast (which is usually lower rated) from the total average. This sword cuts both ways, however, anfd may cost them a few tenths of a point in the nightly average last night.
If they did air national ads after 1145, forget what i just said.
Don’t cry for NBC however, the ratings are still great no matter what.
You have to wonder what the share numbers are going to look like. A 24.4 at 11:30? That’s got to be a 60, maybe 70 share.
TVa – Summer is not a great beauty, but she is cute, and she can pull off the character’s mannerisms (i.e. the really emotionless face, the mimickery, or what I like the most, the cat-like way she ‘stalks’ those she wants to terminate) well. She has a tough job to do because she has to convey so much through facial expressions and subtle gestures, since her character doesn’t speak much and doesn’t use inflection when speaking.
By way of comparison, I think she plays a more believable “robot girl” character than, say, Lexa Doig’s “Rommie” character on Andromeda…
The share hovered between a 43 and 44 after 11:15pm thru 12:18 am (live plus same day).