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Cable News Ratings for Thursday August 14, 2008

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August 15th, 2008

Live + Same Day Cable News Daily Ratings for August 14 2008

P2+ Total Day
FNC – 1,052,000 viewers
CNN – 494,000 viewers
MSNBC – 598,000 viewers
CNBC – 256,000 viewers
HLN – 323,000 viewers

P2+ Prime Time
FNC – 2,079,000 viewers
CNN – 671,000 viewers
MSNBC- 658,000 viewers
CNBC – 119,000 viewers
HLN – 654,000 viewers

25-54 Total Day
FNC – 265,000 viewers
CNN –141,000 viewers
MSNBC – 224,000 viewers
CNBC – 95,000 viewers
HLN- 137,000 viewers

25-54 Prime Time
FNC – 490,000 viewers
CNN – 179,000 viewers
MSNBC – 241,000 viewers
CNBC – 52,000 viewers
HLN – 228,000 viewers

35-64 Total Day
FNC – 475,000 viewers
CNN – 225,000 viewers
MSNBC – 268,000 viewers
CNBC – 129,000 viewers
HLN – 163,000 viewers

35-64 Prime Time
FNC – 832,000 viewers
CNN – 278,000 viewers
MSNBC – 315,000 viewers
CNBC – 62,000 viewers
HLN – 328,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends – 894,000 viewers (276,000) (518,000)
American Morning- 453,000 viewers (128,000) (248,000)
Morning Joe- 302,000 viewers (139,000) (148,000)
Squawk Box- 175,000 viewers (65,000) (115,000)
Morning Express w/ Meade- 223,000 viewers (78,000) (123,000)

6PM - P2+ (25-54) (35-64)
Special Report with Brit Hume – 1,509,000 viewers (291,000) (630,000)
Situation Room- 771,000 viewers (208,000) (295,000)
MSNBC Olympics Update- 1,088,000 viewers (377,000) (525,000)
**S OLY 1**(5PM-8PM)– 537,000 viewers (225,000) (263,000)
Prime News- 222,000 viewers (96,000) (129,000)

7PM - P2+ (25-54) (35-64)
Fox Report w/ Shepard Smith – 1,322,000 viewers (278,000) (553,000)
Lou Dobbs – 674,000 viewers (182,000) (273,000)
Hardball w. Chris Matthews – 778,000 viewers (260,000) (405,000)
Glenn Beck – 456,000 viewers (220,000) (267,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor- 2,856,000 viewers (594,000) (1,087,000)
CNN Election Center– 559,000 viewers (163,000) (214,000)
Countdown w. Olbermann – 910,000 viewers (326,000) (424,000)
On the Money- 187,000 viewers (88,000) (87,000)
Nancy Grace –1,005,000 viewers (360,000) (489,000)

9 PM - P2+ (25-54) (35-64)
Hannity & Colmes – 1,881,000 viewers (493,000) (770,000)
Larry King Live – 763,000 viewers (184,000) (332,000)
Verdict w/ Dan Abrams– 690,000 viewers (284,000) (306,000)
Fast Money-a scratch w/ 101,000 viewers (a scratch w/ 34,000) (56,000)
Glenn Beck- 504,000 viewers (133,000) (266,000)

10 PM P2+ (25-54) (35-64)
On the Record – 1,501,000 viewers (384,000) (638,000)
Anderson Cooper- 693,000 viewers (190,000) (289,000)
Countdown w. Olbermann – 375,000 viewers (114,000) (214,000)
Big Idea w/ Deutsch –a scratch w/ 71,000 viewers (a scratch w/ 34,000) (a scratch w/ 43,000)
Nancy Grace – 494,000 viewers (208,000) (249,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor – 1,031,000 viewers (286,000) (449,000)
Anderson Cooper – 338,000 viewers (112,000) (140,000)
MSNBC Special–287,000 viewers (110,000) (114,000)
Mad Money–a scratch w/ 84,000 viewers (a scratch w/ 26,000) (a scratch w/43,000)
Showbiz Tonight– 359,000 viewers (157,000) (175,000)

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.

For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen TV Ratings Data: ©2008 The Nielsen Company. All Rights Reserved.

 
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