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Cable News Ratings for Wednesday, August 20

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August 21st, 2008

It appears that even without O'Reilly being on The O'Reilly Factor, FNC still easily bested Olbermann and the CNN documentary.

Live + Same Day Cable News Daily Ratings for August 20 2008

P2+ Total Day
FNC – 1,048,000 viewers
CNN – 662,000 viewers
MSNBC – 537,000 viewers
CNBC – 292,000 viewers
HLN – 265,000 viewers

P2+ Prime Time
FNC – 1,877,000 viewers
CNN –1,464,000 viewers
MSNBC- 777,000 viewers
CNBC – a scratch w/ 99,000 viewers
HLN – 586,000 viewers

25-54 Total Day
FNC – 246,000 viewers
CNN –225,000 viewers
MSNBC – 193,000 viewers
CNBC – 124,000 viewers
HLN- 120,000 viewers

25-54 Prime Time
FNC – 473,000 viewers
CNN – 464,000 viewers
MSNBC – 233,000 viewers
CNBC – 56,000 viewers
HLN – 263,000 viewers

35-64 Total Day
FNC – 457,000 viewers
CNN – 288,000 viewers
MSNBC – 258,000 viewers
CNBC – 160,000 viewers
HLN – 160,000 viewers

35-64 Prime Time
FNC – 762,000 viewers
CNN – 581,000 viewers
MSNBC – 353,000 viewers
CNBC – 64,000 viewers
HLN – 386,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends – 881,000 viewers (257,000) (466,000)
American Morning- 403,000 viewers (177,000) (205,000)
Morning Joe- 323,000 viewers (103,000) (165,000)
Squawk Box- 192,000 viewers (74,000) (117,000)
Morning Express w/ Meade- 241,000 viewers (125,000) (166,000)

6PM - P2+ (25-54) (35-64)
Special Report with Brit Hume – 1,642,000 viewers (315,000) (757,000)
Situation Room- 944,000 viewers (248,000) (318,000)
MSNBC Olympics Update- 899,000 viewers (284,000) (413,000)
**S OLY 1**(5PM-8PM)– 502,000 viewers (252,000) (250,000)
Prime News- 225,000 viewers (126,000) (140,000)

7PM - P2+ (25-54) (35-64)
Fox Report w/ Shepard Smith – 1,665,000 viewers (425,000) (837,000)
Lou Dobbs – 1,014,000 viewers (251,000) (404,000)
Hardball w. Chris Matthews – 846,000 viewers (189,000) (365,000)
Glenn Beck – 474,000 viewers (218,000) (300,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor- 2,028,000 viewers (468,000) (809,000)
**CNN Presents (8PM-930PM)– 1,173,000 viewers (359,000) (452,000)
Countdown w. Olbermann – 1,303,000 viewers (376,000) (611,000)
On the Money -145,000 viewers (70,000) (96,000)
Nancy Grace –903,000 viewers (357,000) (577,000)

9 PM - P2+ (25-54) (35-64)
Hannity & Colmes – 2,042,000 viewers (551,000) (807,000)
**CNN Presents (930PM-11PM)– 1,753,000 viewers (566,000) (709,000)
Verdict w/ Dan Abrams– 554,000 viewers (168,000) (235,000)
Fast Money-a scratch w/ 78,000 viewers (a scratch w/46,000) (a scratch/ 48,000)
Glenn Beck- 482,000 viewers (238,000) (364,000)

10 PM P2+ (25-54) (35-64)
On the Record – 1,591,000 viewers (400,000) (671,000)
Countdown w/ Keith Olbermann– 474,000 viewers (157,000) (213,000)
Big Idea w/ Deutsch –a scratch w/ 73,000 viewers (52,000) (49,000)
Nancy Grace – 420,000 viewers (205,000) (250,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor– 1,043,000 viewers (272,000) (449,000)
Anderson Cooper – 872,000 viewers (263,000) (368,000)
MSNBC Special–276,000 viewers (111,000) (132,000)
Mad Money—a scratch w/93,000 viewers (a scratch w/ 42,000) (74,000)
Showbiz Tonight– 320,000 viewers (115,000) (131,000)
P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.

For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen TV Ratings Data: ©2008 The Nielsen Company. All Rights Reserved.

 
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