|Total Viewers (million)||17.73||4.88||4.67||4.07||3.85|
|Rating/Share: Adults 18-49||5.4/18||1.6/5||1.4/5||1.1/4||1.3/4|
Sorry for the delay with the Friday update, the least viewed night of Olympic viewing so far, with 17.73 million average for prime-time and a 5.4/18 (/share) among 18-49 year olds. No half hour of coverage averaged more than 20 million viewers. Friday night was the least viewed night last week as well. We'll see if Saturday rebounded a bit.
The Swingtown faithful weren't dying to know what the ratings were because they knew the show was preempted by an NFL pre-season matchup between the Steelers and the Vikings Dallas and Houston.
Full details including half-hourly Olympics breakout:
|Time||Network||Show||Viewers (Millons)||18-49 Rating/Share|
|8:00||CBS||NFL Preseason Dallas vs. Houston 8p-11p||4.88||1.6/5|
|ABC||Movie: Collateral (R) 8p-10p||4.89||1.4/5|
|FOX||Are You Smarter than a 5th Grader (R) 8p-10p||4.07||1.1/4|
|CW||Friday Night! 8p-10p||3.85||1.3/4|
|Half Hourly Olympics Data|
Nielsen Ratings Source: Nielsen Media Research. Source Marc Berman/Mediaweek.
Overnights: Local metered-market ratings service of Nielsen Station Index (NSI) in which household ratings and shares are provided to clients the morning following the day or evening of telecast.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.
For more information see Numbers 101.