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Nielsen Ratings Sunday, August 31: The Calm Before the Storm

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September 1st, 2008

Scoreboard CBS NBC ABC FOX CW
Total Viewers (million) 6.32 4.89 4.17 2.85 0.66
Rating/Share: Adults 18-49 1.5/5 1.6/5 1.2/4 1.2/4 0.3/1

CBS took the viewership win on Sunday night averaging 6.32 million viewers [to NBC's 4.89 million]. Their summer formula of 60 Minutes, Big Brother and reruns was #1 or #2 for viewers in every half hour of the night.

Defying the summer trend of movies being ratings doom, NBC's National Treasure was #1 in demo adults 18-49 for 2 of its 3 hours and helped NBC win the demo title for the night with an otherwise low 1.6 rating / 5 share [over CBS with a 1.5/5].

There were no other new shows on last night as the nation waited for hurricane Gustav to make landfall on the Gulf Coast and TV audiences waited for the new season to make landfall on their sets.

Full details:

Last Night's Schedule:


Time Net Show
7:00 NBC Dateline NBC (repeat)
  CBS 60 Minutes
  ABC America's Funniest Home Videos (repeat)
  FOX Til Death x2 (repeat)
  CW One Tree Hill (repeat)
     
8:00 NBC National Treasure (movie, 8-11p)
  CBS Big Brother 10
  ABC Extreme Makeover: Home Edition (repeat)
  FOX Simpsons (repeat)
  CW Everybody Hates Chris (repeat)
     
8:30 FOX American Dad (repeat)
  CW Aliens in American (repeat)
     
9:00 ABC Extreme Makeover: Home Edition (repeat)
  CBS Million Dollar Password (repeat)
  FOX Family Guy (repeat)
  CW The Game (repeat)
     
9:30 CW Girlfriends (repeat)
  FOX American Dad (repeat)
     
10:00 CBS CSI:NY (repeat)
  ABC Desperate Housewives (repeat)

Half hourly results:

7:00 p.m.

ABC - America’s Funniest Home Videos (R)
Viewers: 3.99 million (#2), A18-49: 1.0 rating/4 share (#2)

CBS – 60 Minutes 
Viewers: 7.70 million (#1), A18-49: 1.1/ 4 (#1)

NBC – Dateline
Viewers: 3.70 million (#3), A18-49: 0.8/ 3 (#3)

Fox – ‘Til Death (R)
Viewers: 1.70 million (#4), A18-49: 0.6/ 2 (#4)

CW – One Tree Hill (R)
Viewers: 619,000 (#5), A18-49: 0.3/ 1 (#5)

----------

7:30 p.m.

ABC - America’s Funniest Home Videos (R)
Viewers: 4.80 million (#2), A18-49: 1.3/ 5 (#1)

CBS – 60 Minutes 
Viewers: 8.22 million (#1), A18-49: 1.2/ 5 (#2)

NBC – Dateline
Viewers: 3.38 million (#3), A18-49: 0.9/ 4 (#3)

Fox – ‘Til Death (R)
Viewers: 1.92 million (#4), A18-49: 0.7/ 3 (#4)

CW – One Tree Hill (R)
Viewers: 669,000 (#5), A18-49: 0.3/ 1 (#5)

----------

8:00 p.m.

ABC – Extreme Makeover: Home Edition (R)
Viewers: 4.05 million (#3), A18-49: 1.2/ 4 (#3t)

CBS – Big Brother 10 
Viewers: 5.97 million (#1), A18-49: 2.7/ 7 (#1) (that 2.7 looks like a typo to me)

NBC – Movie: National Treasure (R)
Viewers: 4.16 million (#2), A18-49: 1.2/ 4 (#3t)

Fox – The Simpsons (R)
Viewers: 3.26 million (#4), A18-49: 1.4/ 5 (#2t)

CW – Everybody Hates Chris (R)
Viewers: 665,000 (#5), A18-49: 0.2/ 1 (#5)

----------

8:30 p.m.

ABC – Extreme Makeover: Home Edition (R)
Viewers: 4.29 million (#3), A18-49: 1.3/ 4 (#4)

CBS – Big Brother 10 
Viewers: 5.65 million (#1), A18-49: 1.8/ 6 (#1)

NBC – Movie: National Treasure (R)
Viewers: 4.41 million (#2), A18-49: 1.4/ 5 (#2t)

Fox – American Dad (R)
Viewers: 3.17 million (#4), A18-49: 1.4/ 5 (#2t)

CW – Aliens in America (R)
Viewers: 548,000 (#5), A18-49: 0.2/ 1 (#5)

----------

9:00 p.m.

ABC – Extreme Makeover: Home Edition (R)
Viewers: 4.83 million (#3), A18-49: 1.4/ 4 (#3)

CBS – Cold Case (R)
Viewers: 5.39 million (#2), A18-49: 1.2/ 4 (#4)

NBC – Movie: National Treasure (R)
Viewers: 5.51 million (#1), A18-49: 2.0/ 6 (#1)

Fox – Family Guy (R)
Viewers: 3.90 million (#4), A18-49: 1.8/ 6 (#2)

CW – The Game (R)
Viewers: 722,000 (#5), A18-49: 0.3/ 1 (#5)

----------

9:30 p.m.

ABC – Extreme Makeover: Home Edition (R)
Viewers: 5.19 million (#3), A18-49: 1.5/ 5 (#2)

CBS – Cold Case (R)
Viewers: 5.49 million (#2), A18-49: 1.3/ 4 (#3)

NBC – Movie: National Treasure (R)
Viewers: 6.09 million (#1), A18-49: 2.1/ 6 (#1)

Fox – American Dad (R)
Viewers: 3.13 million (#4), A18-49: 1.4/ 4 (#3)

CW – Girlfriends (R)
Viewers: 764,000 (#5), A18-49: 0.3/ 1 (#5)

----------

10:00 p.m.

ABC – Desperate Housewives (R)
Viewers: 2.96 million (#3), A18-49: 1.0/ 3 (#3)

CBS – CSI: NY (R)
Viewers: 5.76 million (#2), A18-49: 1.4/ 4 (#2)

NBC – Movie: National Treasure (R)
Viewers: 5.95 million (#1), A18-49: 2.1/ 6 (#1)

----------

10:30 p.m.

ABC – Desperate Housewives (R)
Viewers: 3.25 million (#3), A18-49: 1.0/ 3 (#3)

CBS – CSI: NY (R)
Viewers: 6.36 million (#1), A18-49: 1.6/ 5 (#2)

NBC – Movie: National Treasure (R)
Viewers: 5.92 million (#2), A18-49: 2.0/ 6 (#1)

Nielsen TV Ratings: ©2008 The Nielsen Company. All Rights Reserved. Source Marc Berman/Mediaweek.

Definitions:

Overnights: Local metered-market ratings service of Nielsen Station Index (NSI) in which household ratings and shares are provided to clients the morning following the day or evening of telecast.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.

For more information see Numbers 101.

 
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