Late Night TV Ratings, August 25-29, ABC Spin

Categories: Late Night TV Ratings

Written By

September 5th, 2008

According to Nielsen Media Research for the week of August 25, 2008, ABC News' "Nightline" outperformed CBS' "Letterman" among Total Viewers and Adults 25-54. This marks "Nightline's" 17th victory (plus one tie) over "Letterman" among the key A25-54 demographic this season and the 12th victory (plus two ties) over CBS among Total Viewers. Against "Letterman" originals, "Nightline" has beaten "Letterman" eight times in the A25-54 demo and five times among Total Viewers this season. Additionally, "Nightline" grew among Total Viewers and Adults 25-54 compared to the same week last year, while the competition declined. 

Among Total Viewers, the program posted 2.87 million, growing 8% compared to last year, while the competition declined; "Letterman" declined 30% and "Leno" declined 5%. Among Adults 25-54, "Nightline" posted 1.35 million, again growing 8% compared to last year. In comparison, "Letterman" declined 34% and "Leno" dropped 10% vs. the same week a year ago. 

"Nightline" also continues to close the gaps with CBS' "Letterman" and NBC's "Leno" among Total Viewers and Adults 25-54. Season to date, "Nightline" closed the Adults 25-54 gap with "Letterman" by a significant 87%, and with "Leno" by 49%. "Nightline" also closed the total viewing gap with CBS by 64%, with NBC by 33% season to date. Year to date, "Nightline" closed the A25-54 gap with "Letterman" by 74%, with "Leno" by 35%. Finally, compared to the same week last year, "Nightline" closed the A25-54 gap with "Leno" by 34%. 

ABC News' "Nightline" is anchored by Cynthia McFadden, Terry Moran and Martin Bashir. John Donvan and Vicki Mabrey are correspondents. James Goldston is the executive producer. The program airs weeknights at 11:35 p.m., ET on the ABC Television Network. 

(Week of August 25, 2008)   


                             TOTAL VIEWERS         A25-54 (000)/ Rtg 


ABC "Nightline"                2,870,000            1,350,000/ 1.1


CBS "Late Show"                2,650,000            1,180,000/ 1.0


NBC "Tonight"                  4,540,000            1,940,000/ 1.6

Source: NTI and NSI, via ABC Press Release

Nielsen TV Ratings Data: ©2008 The Nielsen Company. All Rights Reserved.

 
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