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Ratings Monday, September 8: Terminator: SCC Returns

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September 9th, 2008

Scoreboard NBC CBS FOX ABC Uni CW
Total Viewers (million) 7.422 7.134 6.410 5.238 4.406 3.202
Rating/Share: Adults 18-49 2.0/5 2.2/6 2.5/6 1.5/4 1.8/5 1.6/4
Rating/Share: Adults 18-34 1.3/4 1.5/4 2.3/7 1.1/3 2.1/6 2.2/6

NBC's Deal or No Deal was the most watched show of the night with 9.611 million viewers and helped NBC win the night with an average of 7.422 million viewers.

The return of Terminator: The Sarah Connor Chronicles on Monday drew 6.343 million viewers, an adults 18-49 rating of 2.4 and an adults 18-34 rating of 2.1. That won the adults 18-49 demo and was third in the adults 18-34 demo for the hour. Those numbers, however, were well down from both the overnights for last season's first or second episodes and the finale. Here are the final numbers for all the first season's Terminator: Sarah Connor Chronicles episodes. Note, comparing final numbers and overnight fast affiliate ratings can be a bit apples and oranges, but should give you some perspective.

Prison Break's second outing results were nearly identical to its premiere last Monday with 6.478 million viewers and demo ratings of 2.6 for both adults 18-49 and 18-34. That won the 18-34 demo for the hour and was second in the 18-49 demo.

Those two shows helped Fox win both the nightly adults 18-49 demo with an average 2.5 rating and the adults 18-34 demo with an average of 2.3.

Gossip Girl's second outing against more competition was down 7% in viewers from its premiere last Monday, with 3.158 million viewers, an 18-49 rating of 2.2 1.6 and an 18-34 rating of 2.2 were down 0.1 rating points for each demo. That was enough to finish second in the adults 18-34 demo [behind Al Diablo con los Guapos] for the hour. We don't get gender demo information, but will likely see it later in a CW press release.

One Tree Hill, the less PR lavished CW offering for Monday, outdid Gossip Girl across the board with 3.246 million viewers an 18-49 rating of 1.7 and an 18-34 rating of 2.3 [which tied for second for the hour].

The season finale  of ABC's High School Musical drew 4.134 million viewers and was last among the six networks in the demos for the hour. I wouldn't look for it to be back on ABC, but perhaps it may appear on one of the Mouse's associated cable networks. The CMA Music Festival finished an uncompetitive 4th and 3rd for viewers in its two hours with 6.379 and 5.202 million viewers. I'm not sure ABC was expecting much more.

Full details:


Time Net Show Viewers Live+SD (Millons) 18-49 Rating/ Share 18-34 Rating/ Share
8:00 NBC Deal or No Deal 9.611 2.2/6 1.3/4
  FOX Terminator: The Sarah Connor Chronicles 6.343 2.4/7 2.1/6
  CBS The Big Bang Theory (repeat) 5.594 1.8/5 1.2/4
  UNI Al Diablo con los Guapos 5.222 2.2/6 2.6/8
  ABC High School Musical: Get in the Picture 4.134 1.1/3 0.8/2
  CW Gossip Girl 3.158 1.6/4 2.2/7
           
8:30 CBS How I Met Your Mother (repeat) 5.798 2.2/6 1.6/5
           
9:00 CBS Two and a Half Men (repeat) 9.235 2.9/7 1.9/5
  FOX Prison Break 6.478 2.6/6 2.6/7
  NBC America's Toughest Jobs 6.460 2.2/5 1.4/4
  ABC CMA Music Festival 6.379 1.8/4 1.3/4
  UNI Fuego en la Sangre 5.012 2.0/5 2.3/6
  CW One Tree Hill 3.246 1.7/4 2.3/6
           
9:30 CBS New Adventures of Old Christine (repeat) 7.379 2.4/6 1.4/4
           
10:00 CBS CSI Miami (repeat) 7.398 2.0/5 1.5/4
  NBC Dateline NBC 6.195 1.8/5 1.2/3
  ABC CMA Music Festival 5.202 1.6/4 1.3/4
  UNI Cristina 2.983 1.3/3 1.4/4

Shows are sorted by viewers in each time slot.

Nielsen TV Ratings: ©2008 The Nielsen Company. All Rights Reserved. 

Definitions:

Fast Affiliate Overnight Ratings: Local metered-market ratings service of Nielsen Station Index (NSI) in which household ratings and shares are provided to clients the morning following the day or evening of telecast. While routinely used for "next day" immediate analysis, these fast affiliate ratings are by process inaccurate for programs that air live across a network since they represent affiliate time period performance. For example, last night's 10-11pm affiliate #'s would reflect 10pm on the East Coast but also 10pm on the West Coast which for a live event would not represent the same broadcast or portion of the broadcast.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.

For more information see Numbers 101.

 
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