The View Returns to Strong Ratings

Categories: Daytime and Soap Opera TV Ratings

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September 11th, 2008

TV Week is reporting that the start of the 12th Season of The View has been good for ratings:

The View’s” 12th-season premiere week reached new highs for ABC daytime, helping the network rank at the top of the list of broadcast daytime TV ratings among female viewers 18 to 49 years old for the week of Sept. 1. The network placed first with an average 1.3 rating and 830,000 viewers in that age group.

Last week’s season opener of the talk series improved by 3% over the year-ago debut and ranks as “The View’s” second-best season premiere behind 2000-01 among women 18-49. Musical guests New Kids on the Block helped the episode reach a 1.4 rating in its key demographic, giving “The View” its most-watched episode in six weeks.

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