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Ratings Tuesday, September 16: Power-House

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September 17th, 2008

Scoreboard FOX CBS NBC ABC Uni CW
Total Viewers (million) 13.886 7.857 7.112 5.825 4.864 2.882
Rating/Share: Adults 18-49 5.4/14 2.0/5 2.8/7 2.0/5 2.0/6 1.4/4
Rating/Share: Adults 18-34 4.7/14 1.3/4 2.2/7 1.5/4 2.5/7 1.9/6

The return of the age demo monster House powered Fox to a convincing victory across the board on Tuesday averaging 13.886 million viewers (CBS second at 7.857 million), an 18-49 demo rating of 5.4 (NBC second with a 2.8), and an 18-34 demo rating of 4.7 (Univision second with a 2.5).

House was, by far the most viewed show of the night with 14.409 million viewers, an 18-49 demo rating of 5.6 and an 18-34 demo rating of 4.9. Here are last year's show by show *final* results for House. Note that last season House was on at 9pm Tuesdays in the Fall, so the comparisons are not apples to apples.

The magic of House rubbed off on the second airing of Fox's Fringe as it soared to an average audience of 13.363 million viewers (almost 50% above its premiere of ~9 million), an 18-49 demo rating of 5.2 and an 18-34 demo rating of 4.5.

The finale of Big Brother 10 grabbed 7.630 million viewers, third for its hour, as was its 18-49 demo rating of 2.7. Its 18-34 demo rating of 2.0 put it 4th for the hour.

NBC's Biggest Loser premiered with 7.377 million viewers from 8-9 and 8.245 million from 9-10 and an 18-49 demo rating of 2.9 from 8-9 and 3.4 from 9-10, good enough for second in both hours.

CW's 90210 was stable under the assault by House with 3.335 million viewers (vs. 3.314m last week) its demo ratings increased a bit, 18-49 from 1.7 to 1.8, and 18-34 from 2.1 to 2.4. But that 18-34 2.4 rating was a distant 3rd for the hour. However, CW will claim it to be second, they, and the rest of the English media ignore Univision results. Here is

CW's Privileged didn't fare as well with its audience falling 17% from last week to 2.429 million. Its demo ratings slipped as well, placing it in a last place tie for adults 18-34 with but a 1.4 rating. Here is some additional data on the night's final numbers as seen from the point of view of The CW.

ABC's UFOs: Seeing is Believing special did manage to beat repeats in the 18-49 demo from 10-11 with a 2.1, but that's the best that can be said about it.

Full details:

Time Net Show Viewers Live+SD (Millons) 18-49 Rating/ Share 18-34 Rating/ Share
8:00 FOX House (premiere) 14.409 5.6/16 4.9/15
CBS NCIS (repeat) 9.648 1.8/5 1.0/3
NBC Biggest Loser (premiere) 7.377 2.9/8 2.3/7
ABC Wipeout 6.175 2.1/6 1.7/5
UNI Al Diablo con los Guapos 5.836 2.4/7 3.2/10
CW 90210 3.335 1.8/5 2.4/7
9:00 FOX Fringe 13.363 5.2/13 4.5/12
NBC Biggest Loser (premiere) 8.245 3.4/9 2.9/8
CBS Big Brother 10 (finale) 7.630 2.7/7 2.0/6
ABC Wipeout 5.539 1.8/5 1.4/4
UNI Fuego en la Sangre 5.378 2.2/6 2.7/7
CW Privileged 2.429 1.1/3 1.4/4
9:30 ABC UFOs: Seeing is Believing (9:30-11p) 4.972 1.7/4 1.2/3
10:00 CBS Wihtout a Trace (repeat) 6.294 1.6/4 0.9/3
ABC UFOs: Seeing is Believing (9:30-11p) 6.044 2.1/6 1.5/5
NBC Law & Order: SVU (repeat) 5.715 2.0/6 1.5/5
UNI Aqui y Ahora 3.379 1.4/4 1.6/5

Shows are sorted by viewers in each time slot.

The half-hour results make House look even stronger, but Fringe somewhat weaker:

Time Net Show Viewers Live+SD (Millons) 18-49 Rating/ Share 18-34 Rating/ Share
8:00 FOX House 13.444 5.1/16 4.6/15
8:30 FOX House 15.373 5.9/16 5.0/15
9:00 FOX Fringe 13.948 5.3/14 4.5/13
9:30 FOX Fringe 12.778 5.0/12 4.2/12

Nielsen TV Ratings: ©2008 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Overnight Ratings: Local metered-market ratings service of Nielsen Station Index (NSI) in which household ratings and shares are provided to clients the morning following the day or evening of telecast. While routinely used for "next day" immediate analysis, these fast affiliate ratings are by process inaccurate for programs that air live across a network since they represent affiliate time period performance. For example, last night's 10-11pm affiliate #'s would reflect 10pm on the East Coast but also 10pm on the West Coast which for a live event would not represent the same broadcast or portion of the broadcast.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast.

For more information see Numbers 101.

 
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