Univision Out-delivered ABC, CBS, NBC Or FOX On 4 Out Of 7 Nights The First Week Of The Season Among Adults 18-34

Categories: Network TV Press Releases

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September 30th, 2008

From Univision Press Release

Univision Out-delivered ABC, CBS, NBC Or FOX On 4 Out Of 7 Nights The First Week Of The Season Among Adults 18-34

NTI Broadcast Prime Highlights Week of 09/22/08

In the 1st week of the 2008-09 Season, Univision out-delivered ABC, CBS, NBC, or FOX on 4 out of 7 nights among Adults 18-34 and on 1 night among Adults 18-49.

Univision reports growth in primetime versus the comparable week in 2007 among Adults 18-49 (+5%), Adults 18-34 (+8%), Viewers 2+ (+12%) and Households (+9%).

Univision was the #1 primetime network on Friday night beating ABC, CBS, NBC, FOX and CW among Adults 18-34 (1.2 million) and ranked as the #3 network in prime among Adults 18-49 (1.9 million).

On Friday night, Univision’s “Fuego en la Sangre” (Burning for Revenge) was the #1 program of the night among Adults 18-34 (1.4 million).

Univision was the #5 network in the country for the entire week in overall prime among all Adults 18-34 (1.1 million), Adults 18-49 (1.9 million), Persons 2+ (3.7 million) and Households (2.2 million). Additionally, Univision captured the #2 network ranking in primetime among Kids 2-11 (476,000).

Among Adults 18-34, Monday’s premiere episode of “Cuidado Con El Angel” (Don’t Mess With the Angel) (1.5 million) beat many popular English-language programs including CW’s “One Tree Hill” and “90210”, CBS’s “ Worst Week” and “The Mentalist”, ABC’s “Boston Legal”, FOX’s “Terminator: The Sarah Connor Chronicles”, and NBC’s “Knight Rider” and “Lipstick Jungle”.

The premiere week of “Cuidado con el Angel” (Don’t Mess With the Angel) in the M-F/8-9pm hour had an average audience of 3.9 million Total Viewers, 1.3 million Adults 18-34 and 2.1 million Adults 18-49. Additionally, it ranked #4 in the M-F/8pm hour among Teens 12-17 (329,000) beating CBS and NBC.

For the entire night on Saturday, Univision was the #3 broadcast network thanks to “Sabado Gigante” (Giant Saturday) among Adults 18-34 (542,000) and Teens 12-17 (168,000). Additionally, Univision ranked #1 among Kids 2-11 (312,000).

 
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