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Cable News Ratings for Tuesday, October 7

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October 8th, 2008

Live + Same Day Cable News Daily Ratings for October 7, 2008

P2+ Total Day
FNC – 2,171,000 viewers
CNN –1,744,000 viewers
MSNBC –1,042,000 viewers
CNBC – 461,000 viewers
HLN – 318,000 viewers

P2+ Prime Time
FNC – 7,209,000 viewers
CNN –6,746,000 viewers
MSNBC--3,270,000 viewers
CNBC –646,000 viewers
HLN – 598,000 viewers

25-54 Total Day
FNC – 641,000 viewers
CNN –768,000 viewers
MSNBC – 443,000 viewers
CNBC –153,000 viewers
HLN- 138,000 viewers

25-54 Prime Time
FNC –2,348,000 viewers
CNN – 3,175,000 viewers
MSNBC – 1,345,000 viewers
CNBC – 276,000 viewers
HLN – 249,000 viewers

35-64 Total Day
FNC –1,050,000 viewers
CNN – 883,000 viewers
MSNBC – 567,000 viewers
CNBC – 243,000 viewers
HLN – 192,000 viewers

35-64 Prime Time
FNC – 3,607,000 viewers
CNN – 3,409,000 viewers
MSNBC –1,690,000 viewers
CNBC –347,000 viewers
HLN --362,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends –1,212,000 viewers (395,000) (733,000)
American Morning-577,000 viewers (266,000) (309,000)
Morning Joe- 472,000 viewers (193,000) (278,000)
Squawk Box- 303,000 viewers (109,000) (191,000)
Morning Express w/ Meade- 290,000 viewers (134,000) (198,000)

6PM - P2+ (25-54) (35-64)
Special Report with Brit Hume – 2,304,000 viewers (413,000) (981,000)
Situation Room- 1,075,000 viewers (367,000) (533,000)
Race/White House w/d Gregory- 943,000 viewers (364,000) (500,000)
Mad Money–426,000 viewers (150,000) (215,000)
Prime News-216,000 viewers (86,000) (108,000)

7PM - P2+ (25-54) (35-64)
Fox Report w/ Shepard Smith – 2,552,000 viewers (616,000) (1,129,000)
Lou Dobbs–1,596,000 viewers (574,000) (832,000)
Hardball w/Chris Matthews—1,373,000 viewers (513,000) (749,000)
**Is Your Money Safe (7PM-9PM)—359,000 viewers (109,000) (193,000)
Glenn Beck – 708,000 viewers (268,000) (397,000)

8PM - P2+ (25-54) (35-64)
**The O’Reilly Factor (8PM-850PM)-- 4,366,000 viewers (1,097,000) (1,860,000)
**Presidential Debate CVG (850PM-901PM)—5,773,000 viewers (1,733,000) (2,762,000)
Election Center—2,657,000 viewers (1,155,000) (1,405,000)
Countdown w/Keith Olbermann– 2,208,000 viewers (861,000) (1,114,000)
Nancy Grace –917,000 viewers (391,000) (541,000)

9 PM - P2+ (25-54) (35-64)
**Presidential Debate (901PM-1035PM)—8,773,000 viewers (2,997,000) (4,551,000)
**SR/Pres Debate 2 2008 (9:02PM-10:34PM)--9,228,000 viewers (4,371,000) (4,585,000)
**Debate (9PM-1035PM)--3,768,000 viewers (1,544,000) (1,931,000)
**Presidential Debate (9PM-1030PM)—842,000 viewers (381,000) (444,000)
Glenn Beck- 384,000 viewers (137,000) (238,000)

10 PM P2+ (25-54) (35-64)
**On the Record w/Greta (1035PM-11PM) —7,645,000 viewers (2,680,000) (3,923,000)
**Anderson Cooper 360 (1034PM-11PM)–7,633,000 viewers (3,721,000) (3,954,000)
**Post Debate Analysis—3,930,000 viewers (1,750,000) (2,156,000)
**CNBC Special Report—618,000 viewers (270,000) (333,000)
Nancy Grace –538,000 viewers (233,000) (331,000)

11 PM P2+ (25-54) (35-64)
**Pres Debate Analysis (11PM-11:15PM)--5,432,000 viewers (1,848,000) (2,733,000)
**Hannity & Colmes (11:15PM-12AM)—3,597,000 viewers (1,249,000) (1,736,000)
Anderson Cooper 360—4,596,000 viewers (2,236,000) (2,523,000)
Countdown w/Keith Olbermann–2,816,000 viewers (1,346,000) (1,636,000)
Mad Money—296,000 viewers (150,000) (221,000)
Showbiz Tonight– 349,000 viewers (147,000) (182,000)

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of March, 2008)

CNN/HLN: 96.93 million HHs
CNBC:        95.13 million HHs
FNC:           94.55 million HHs
MSNBC:      91.59 million HHs

Nielsen TV Ratings Data: ©2008 The Nielsen Company. All Rights Reserved.

 
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