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CBS PLACES FIRST ON MONDAY IN ADULTS 18-49 AND ADULTS 25-54 FOR THE THIRD CONSECUTIVE WEEK

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October 8th, 2008

From a CBS Press release:

 

"Big Bang Theory," "How I Met Your Mother" and "Two and a Half Men" Post Week-to-Week Increases in Viewers and Key Demos  

"Two and a Half Men" is the Night's Number One Program in Adults 18-49 For the Third Consecutive Week, Number One in Adults 25-54 For The Second Monday in a Row.

"CSI: Miami" Dominates at 10:00 PM Opposite First-Run Drama Competition

CBS placed first on Monday in adults 18-49 and adults 25-54 for the third consecutive week as Big Bang Theory, How I Met Your Mother and Two and a Half Men all posted week-to-week increases in viewers and key demos, according to updated Nielsen live plus same day ratings for Oct. 6.

Big Bang Theory was second in households (6.0/09), viewers (9.39m), adults 25-54 (4.4/11) and adults 18-49 (3.7/10).  Compared to last week, Big Bang Theory was up +11% in households (from 5.4/09), +10% in adults 25-54 (from 4.0/10), +12% in adults 18-49 (from 3.3/09) and added +790,000 viewers (from 8.60m, +9%).  This matches Big Bang Theory's best delivery ever in households, second best performance in both adults 18-49 and adults 25-54 and is the second best viewer performance. 

 

How I Met Your Mother was second in households (5.7/08), viewers (8.98m), adults 25-54 (4.6/11) and adults 18-49 (4.0/10).  Compared to last week, How I Met Your Mother was up +6% in households (from 5.4/08), +7% in adults 25-54 (from 4.3/10), +8% in adults 18-49 (from 3.7/09) and added +260,000 viewers (from 8.72m, +3%). 

 

Two and a Half Men was first in adults 25-54 (6.2/13), adults 18-49 (5.1/12), second in both households (8.8/13) and viewers (14.07m).  Compared to last week, Two and a Half Men was up +5% in households (from 8.4/12), +2% in adults 25-54 (from 6.1/13), +9% in adults 18-49 (from 4.7/11) and added +490,000 viewers (from 13.58m, +4%).  TWO AND A HALF MEN was the night's #1 program in adults 25-54 and adults 18-49, #1 scripted program in viewers.

 

WORST WEEK (5.7/08, 8.85m) averaged a 3.0/07 in adults 18-49, (up +3% from last week's 2.9/07) and 3.7/08 in adults 25-54. 

 

CSI: MIAMI was first in households (9.2/15), viewers (13.88m), adults 25-54 (5.2/12) and adults 18-49 (4.0/10). 

 

For the night, CBS was first in adults 25-54 (4.9/11), adults 18-49 (4.0/10), second in households (7.4/11) and viewers (11.51m).  CBS placed first in both adults 25-54 and adults 18-49 for three consecutive Mondays

 
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