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Cable News Ratings for Thursday, October 9

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October 10th, 2008

Live + Same Day Cable News Daily Ratings for October 9 2008

P2+ Total Day
FNC – 1,548,000 viewers
CNN –964,000 viewers
MSNBC –696,000 viewers
CNBC – 470,000 viewers
HLN – 365,000 viewers

P2+ Prime Time
FNC – 3,268,000 viewers
CNN –1,784,000 viewers
MSNBC--1,638,000 viewers
CNBC –357,000 viewers
HLN – 857,000 viewers

25-54 Total Day
FNC – 409,000 viewers
CNN –364,000 viewers
MSNBC – 267,000 viewers
CNBC –172,000 viewers
HLN- 151,000 viewers

25-54 Prime Time
FNC –755,000 viewers
CNN –632,000 viewers
MSNBC –676,000 viewers
CNBC –157,000 viewers
HLN – 295,000 viewers

35-64 Total Day
FNC –771,000 viewers
CNN – 507,000 viewers
MSNBC – 361,000 viewers
CNBC – 262,000 viewers
HLN – 207,000 viewers

35-64 Prime Time
FNC – 1,456,000 viewers
CNN – 956,000 viewers
MSNBC –873,000 viewers
CNBC –228,000 viewers
HLN --438,000 viewers

Morning programs (6:00AM-9:00AM) P2+ (25-54) (35-64)
FOX & Friends –1,292,000 viewers (428,000) (784,000)
American Morning-575,000 viewers (218,000) (338,000)
Morning Joe- 553,000 viewers (212,000) (314,000)
Squawk Box- 354,000 viewers (123,000) (221,000)
Morning Express w/ Meade- 248,000 viewers (126,000) (175,000)

6PM - P2+ (25-54) (35-64)
Special Report with Brit Hume – 1,893,000 viewers (391,000) (948,000)
Situation Room- 1,175,000 viewers (413,000) (583,000)
Race/White House w/d Gregory- 905,000 viewers (303,000) (466,000)
**Fast Money (5PM-7PM)–617,000 viewers (233,000) (334,000)
Prime News-296,000 viewers (135,000) (168,000)

7PM - P2+ (25-54) (35-64)
Fox Report w/ Shepard Smith – 2,224,000 viewers (540,000) (1,118,000)
Lou Dobbs–1,358,000 viewers (416,000) (687,000)
Hardball w/Chris Matthews—1,192,000 viewers (405,000) (596,000)
**Is Your Money Safe (7PM-11PM)—408,000 viewers (169,000) (248,000)
Glenn Beck – 592,000 viewers (190,000) (351,000)

8PM - P2+ (25-54) (35-64)
The O’Reilly Factor--4,124,000 viewers (837,000) (1,726,000)
Election Center—1,337,000 viewers (435,000) (712,000)
Countdown w/Keith Olbermann– 1,981,000 viewers (746,000) (1,048,000)
Nancy Grace –1,186,000 viewers (368,000) (605,000)

9 PM - P2+ (25-54) (35-64)
Hannity & Colmes—3,101,000 viewers (796,000) (1,377,000)
Larry King Live--1,854,000 viewers (613,000) (967,000)
Rachel Maddow--1,653,000 viewers (688,000) (891,000)
Glenn Beck- 616,000 viewers (180,000) (309,000)

10 PM P2+ (25-54) (35-64)
On the Record w/Greta —2,578,000 viewers (692,000) (1,265,000)
Anderson Cooper 360--2,161,000 viewers (847,000) (1,188,000)
Countdown w/Keith Olbermann—1,280,000 viewers (594,000) (679,000)
Nancy Grace –822,000 viewers (355,000) (430,000)

11 PM P2+ (25-54) (35-64)
The O’Reilly Factor—2,239,000 viewers (776,000) (1,242,000)
Anderson Cooper 360—1,316,000 viewers (614,000) (707,000)
Rachel Maddow Show–1,041,000 viewers (456,000) (583,000)
Showbiz Tonight– 456,000 viewers (231,000) (233,000)

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of March, 2008)

CNN/HLN: 96.93 million HHs
CNBC:        95.13 million HHs
FNC:           94.55 million HHs
MSNBC:      91.59 million HHs

Nielsen TV Ratings Data: ©2008 The Nielsen Company. All Rights Reserved.

 
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