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CBS MAKES IT 4 FOR 4 ON MONDAY; Monday Night; CBS Spin

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October 14th, 2008

CBS MAKES IT 4 FOR 4 ON MONDAY

Network is Number One in Adults 18-49 and Adults 25-54 for the 4th Consecutive Week

"Two and a Half Men" and "Worst Week" Post Gains Over Last Week

"Two and a Half Men" is the Night's Number One Program in Key Demos

CBS placed first on Monday in adults 18-49 and adults 25-54 for the fourth consecutive week led by the Network's top rated comedy block which saw week-to-week gains for Two and a Half Men and freshman WORST WEEK, according to updated Nielsen live plus same day ratings for Oct. 13.

The Big Bang Theory was first in adults 18-34 (2.8/08) and second in households (5.8/09), viewers (9.34m), adults 25-54 (4.1/10) and adults 18-49 (3.6/10).

How I Met Your Mother was first in adults 18-34 (3.3/09) and second in households (5.6/08), viewers (9.25m), adults 25-54 (4.5/10) and adults 18-49 (3.9/10).

Two and a Half Men was first in adults 25-54 (6.4/14), adults 18-49 (5.3/12), second in both households (9.0/13) and viewers (14.72m).  Compared to last week, Two and a Half Men was up +2% in households (from 8.8/13), +3% in adults 25-54 (from 6.2/13), +4% in adults 18-49 (from 5.1/12) and added +650,000 viewers (from 14.07m, +5%).  TWO AND A HALF MEN has posted week-to-week gains for two consecutive weeks.  TWO AND A HALF MEN was Monday's #1 program in both adults 18-49 and adults 25-54.

WORST WEEK was second in households (6.3/09), viewers (9.75m), adults 25-54 (4.1/09) and adults 18-49 (3.2/07).  Compared to last week, WORST WEEK was up +11% in both households (from 5.7/08) and adults 25-54 (from 3.7/08), +7% in adults 18-49 (from 3.0/07) and added +900,000 viewers (from 8.85m, +10%).  This is the second consecutive Monday WORST WEEK posted gains in adults 18-49.

WORST WEEK topped the season premiere of "Samantha Who?" in both adults 25-54 (vs. 3.9/08, +5%) and adults 18-49 (vs. 3.0/07, +7%).

CSI: MIAMI was first in households (8.7/14), viewers (13.22m), adults 25-54 (5.0/12) and adults 18-49 (3.9/10).

CBS was first in adults 25-54 (4.8/11), adults 18-49 (4.0/10), second in households (7.3/11) and viewers (11.58m).  CBS placed first in both adults 25-54 and adults 18-49 for four consecutive Mondays.

 
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