| Scoreboard |  |
 |
 |
 |
 |
|---|---|---|---|---|---|
| Total Viewers (million) | 13.51 | 11.47 | 7.31 | 7.28 | 3.38 |
| Rating/Share: Adults 18-49 | 3.2/8 | 4.0/10 | 3.2/8 | 2.4/6 | 1.7/4 |
ABC won the night in total viewers, but CBS won with the youthful 18-49 crowd. Sadly, as of this writing I have not seen the 18-34 (or Univision) data, but I wanted to get the numbers posted rapidly especially since I was late yesterday.
Both Heroes and Chuck were up slightly versus last week's fast affiliate numbers but that's probably little consolation for NBC, especially with My Own Worst Enemy debuting to a last place (in terms of viewers) 7.3 million at 10pm. Enemy came in second among 18-49 year olds.
ABC had almost 18 million tuned in for Dancing with the Stars and the season two premiere of Samantha Who? held on to 11.7 million of them (though I am not sure that DWTS didn't run slightly into the 9:30 hour, if so the numbers will be revised a bit in the finals). CBS was strong with its comedy lineup and CSI: Miami. Two and a Half Men was CBS' most-watched show of the night with 14.57 million and had the highest 18-49 rating of any show for the evening. Worst Week is still CBS' weakest show on Monday nights -- it had the lowest 18-49 rating of any CBS show last night, but it still managed to have more 18-49 viewers than Samantha Who? even though it had almost two million fewer viewers.
Gossip Girl didn't quite make it to 3.5 million, but Mark Berman reports that both Gossip Girl and One Tree Hill were strong among the 18-34 year old females the shows target with both shows finishing second in that demo.
Full details:
| Time | Net | Show | Viewers (Millons) | 18-49 Rating/Share |
| 8:00 | ABC | Dancing With The Stars 8-9:30p | 17.66 | 4.0/10 |
| CBS | The Big Bang Theory | 9.36 | 3.6/10 | |
| FOX | MLB NLCS: Phillies vs. Dodgers 8p-10p | 7.28 | 2.4/6 | |
| NBC | Chuck | 6.01 | 2.3/6 | |
| CW | Gossip Girl | 3.34 | 1.6/4 | |
| 8:30 | CBS | How I Met Your Mother | 9.14 | 3.8/10 |
| 9:00 | CBS | Two and a Half Men | 14.57 | 5.3/12 |
| NBC | Heroes | 8.63 | 4.2/10 | |
| CW | One Tree Hill | 3.43 | 1.7/4 | |
| 9:30 | ABC | Samantha Who? (Season Premiere) | 11.70 | 3.1/7 |
| CBS | Worst Week | 9.78 | 3.3/8 | |
| 10:00 | CBS | CSI: Miami | 13.00 | 3.9/10 |
| ABC | Boston Legal | 8.12 | 2.1/8 | |
| NBC | My Own Worst Enemy (Series Premiere) | 7.30 | 3.0/8 |
Shows are sorted by viewers in each time slot. Timeslot demo winners are in bold.
Nielsen TV Ratings: ©2008 The Nielsen Company. All Rights Reserved. Source Marc Berman/Mediaweek.
Definitions:
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
For more information see Numbers 101.
Question…Do the ratings & demos for FOX justify what they paid for the MLB rights? Could they have just played T:SCC & Prison Break and saved money?
DWTS and Miami both dropped almost a point in the demo from last year. While neither are in any danger, the nets have to be a bit worried about that trend.
Given the weakened Heroes lead-in, I think Enemy did OK. We’ll see how many come back next week.
Johnny, sports licensing is complicated because Fox doesn’t just have the playoffs and World Series but also game of the week rights and the deal is for multiple years.
There’s also some “luck of the draw” involved with the LCS flip-flopping leagues on Fox and TBS each year. If the Cubs would’ve gotten in, then I think Fox would be happy, but that didn’t happen. If they wind up with the Red Sox in the World Series, Fox will be happy, if not, this year they crapped out as far as ratings go, but when you roll the dice that’s what happens sometimes. Whether this will have them shying away from the future I can’t say because next year they will have the ALCS and can pray for Yankees/Sawx.
Holly, unfortunately I didn’t see the half hourly demo data for Worst Enemy but Berman reports it dropped 690K viewers in the second half hour. Seems like it will need some really great word of mouth to average over 7 million next week.
Note to NBC: Get ‘Medium’ back on Monday nights. ASAP. NBC is getting creamed, ‘Medium’ pulls in solid numbers. They have bene filming new eps all summer….
‘Chuck’ is dead weight at this point. ‘Heroes’ is not doing so hot, and ‘My Own Worst Enemy’ is DOA.
Too bad.
I’m very dissapointed w/ Gossip Girl ratings.
LAST EPI WAS AWESOME!
B-S Catfight was brilliant!
xx
B
Did Heroes do a 1 minute overrun? BTW, thefutoncritic.com is reporting that Enemy droped 6% in the demo at the half-hour.
I’m sure DWTS had an overrun (ABC does that pretty much every night), so SW?’s numbers will drop in the finals.
Ben, here’s some more data on CW’s numbers from last night.
Holly, not sure. I watched Heroes, but by the time it ended my eyes were glazed over. It’s trying too hard…and failing with me. It’s definitely possible that it and the scenes from next week, etc. ran over into the 10pm hour.
reality shows don’t make for good lead ins. but maybe dwts in particular because AMERICA IS FAT!
think about it… dwts is so frenetic… all the dancing and training and huffing and puffing. i think people at home are actually exhausted when done watching. personally i love it and i’m young and athletic and feel inspired but most of america is fat fat fat and listless.
so you have all these fatty housewives watching all these hot dancers and mostly fit celebrities dance their tight butts off. when it’s over, fans probably feel like they’ve worked out and need a shower or it’s time to eat some entenman’s. i think that’s why the numbers drop so much for whatever follows dancing. either boston or samantha or bachelor… nothing has ever done particularly well percentage wise.
did you notice a few weeks ago on tuesday they followed dancing with abc’s version of the biggest loser. that one did really bad. like 5 million. why? because all the fatties don’t want to be reminded of how fat they are.
and marie osmond (former dwts star fatty) is now spokeswoman for that former kirstie alley fat losing food program.
just a theory
Well – I missed SARAH & Friends (due to baseball) so I got some house work done —
I gave “Circus With The Stars” one more chance- the announcer sounds huffy- is he trying to be funny ?? –
2 of the dances looked like a JOKE. – Then the “I used to be on Funniest Home Videos Host and stunk at hosting that too” came back on with lame commentary —-Then the announcer came back on talking, I lost my cookies and turned the channel — IS THIS WHAT PEOPLE WATCH NOW?? THIS IS WHAT WE HAVE COME TOO??
The show is laaaaaaaammmmmmmeeee…
2 more things—-ONE: It’s not Dancing – it’s a circus with costumes, clown acts and clown announcers! And TWO: Where are the “STARS”…????
Okay okay – let’s hope FOX does NOT cancel “SARAH… & friends” -and gives me something to watch… for the sake of people who blog here…
Guess the demo has abandoned prime time. Maybe prime time needs to be abandoned.
Robert, what’s your take on Chuck’s standing with NBC?
This season has been fantastic, but yet even without Terminator in the mix last night they barely broke free of last week’s numbers. NBC seemed pretty solid on it with the full season order and all, but I’m kind of concerned now. How bad would it have to get for NBC to draw down the order to 13 episodes?
So Heroes and Chuck were up in total viewers?
TAAHM is a ratings juggernaught
FrankJ, I don’t really have any information to speculate with, but that won’t stop me.
Unless NBC is either really patient or just completely throwing in the towel on Monday nights, the only thing that’s safe is Heroes. Heroes is down, but is still the strongest 18-49 performer NBC has outside of NFL Football (though the gap between Heroes and L&O:SVU is closing, Heroes still has a pretty big lead).
It’s possible they will be patient with Chuck. I think Chuck has more audience potential than TSCC because TSCC is a dark show about the impending apocalypse, and Chuck is just a fun show with likable funny characters people can probably relate to. I hope it survives but in this time slot, like TSCC, it gets crushed by the CBS comedies, DWTS and ESPN MNF. I love the show, but the numbers are not promising.
Especially disturbing is that Gossip Girl is beating Chuck among 18-34 year olds — seems like that is Chuck’s target demo based on the ages of the characters.
Anyone watch My own worst enemy last night? Was it any good?
relax R.G. you shouldn’t let what others enjoy bother you so much.
but i do take great comfort in knowing that even though… according to you… the professional ballroom dancers on the show have no idea what dancing is… you do. you are the bob fosse of the internet age. i’m sure you could teach them a thing or two about what dancing really is. in fact… put up a video on youtube. i’d love to see your moves.
Circus with The Stars
(laugh)
Someone needs to bring that show back…allthough it really called “Circus of the Stars.” Hey just trying to refresh your memories…and yes that is more of a Circus act.
I think FOX should stick with Sarah Connor and Prison Break and see if they can build, and hopfuly their is still interest in 24…and we will find out how that special presention of the program does in November. They might help FOX build on Mondays and right now Connor and Break at do bring in a stable audience. Does anyone remember “Vanished” “Drive” and “K-Ville?” Those shows lost viewers week after week. “Drive” really tanked.
The writers strike did take a toll on Connor, PB, Chuck, and Heroes, and ABC and CBS were able to captialize on Monday nights. CBS also had an 18-49 boost allthough with the return of Samantha Who? ABC got the 18-49 audience.
Its hard when ABC has a juggernaut with “Dancing with the Stars.” Its their “American Idol.” Meanwhile “Fringe” is geting help from “House” and that makes a nice change than just about every show depending on Idol. 24, House, and Bones got their boosts from that respected show.
Robert:
Heroes is down, but is still the strongest 18-49 performer NBC has outside of NFL Football (though the gap between Heroes and L&O:SVU is closing, Heroes still has a pretty big lead).
I think you are forgetting The Office.
The crazy thing is, not only are Gossip Girl and Chuck produced by the WB, but also by the same guy. He’s kind of killing his own show.
Julia, yep I did, but only because it wasn’t on during the week ending 10/5 (got pushed by the VP debate), but even with that Heroes probably isn’t going anywhere as long as it has an 18-49 demo over 3!
Oh, definitely not, but I think it’s safe to say that The Office is NBC’s strongest performer.