via NBC press release:
BROADCAST DOMINATES BOTH NATIONALLY AND IN WASHINGTON, D.C. AND CONTINUES TO BE THE TOP-RATED SUNDAY MORNING NEWS & POLITICAL PODCAST ON iTUNES
NEW YORK - October 17, 2008 - According to Nielsen Media Research data, "Meet the Press" was the most-watched Sunday morning public affairs program, winning the week ending Sunday, Oct. 12, 2008. The program was No. 1, averaging 3.894 million total viewers, +25 percent more (+768,000) than second place ABC's "This Week" 3.126 million, a +26 percent advantage (+798,000) over third place CBS' "Face the Nation" 3.096 million and a +156 percent lead (+2,370,000) over FOX News Sunday's 1.524 million. "Meet the Press" has now placed first in total viewers for 368 of the past 370 weeks (when everyone is at full coverage). On cable, CNN's "Late Edition" averaged 856,00 viewers and the rebroadcasts of "Meet the Press" on MSNBC delivered an additional 826,000 viewers.
In Washington, D.C., "Meet the Press" beat the competition with 173,000 viewers (5.8/16 HH), a +246 percent advantage over ABC's 50,000 (2.2/6), a +140 percent lead over CBS's 72,000 (2.4/6), and +204% more than FOX's 57,000 viewers (2.0/6).
In homes nationally, the NBC program was No. 1, posting a 2.9and 8 share. ABC and CBS tied for second with a 2.2 rating and 6 share and FOX placed last with a 1.1 rating and 3 share. "Meet the Press" has now placed first in households for 105 straight weeks and 465 of the past 466 weeks (when everyone is at full coverage).
Among adults 25-54, the NBC Sunday morning show came in first with a 1.1 rating, CBS came in second with 1.0, ABC in third with 0.9 and FOX came in last with a 0.4. In rating A25-54, "Meet the Press" topped ABC by +22% (+2 tenths), CBS by +10% (+1 tenth) and FOX by +175% (+7 tenths).
The program is up across the board in key demographics versus the same telecast last season and up double digits season-to-date.
Last week's guests were Obama supporter Gov. Jon Corzine (D-NJ) and McCain supporter former Rep.Rob Portman (R-OH), and the roundtable featured CNBC's Erin Burnett, the Wall Street Journal's Paul Gigot and Ted Koppel of the Discovery Channel.
On its digital platforms, "Meet the Press" continued its strong performance during the week ending October 11 with over 702,000 online streams and more than 167,000 downloads. The "Meet the Press" video podcast (available at www.mtp.msnbc.com) remains the top ranked network Sunday morning news & political program podcast on iTunes.
Tom Brokaw is the interim moderator of "Meet the Press." Betsy Fischer is the executive producer and Michelle Jaconi and Rebecca Samuels are the producers.