via ABC press release:
ABC's "DWTS Recap" Posts Week-to-Week Increases at 8pm by 4.1 Million Viewers and by 54% in Adults 18-49
Hitting Season Highs in Viewers and Young Adults, "Results" Leads the 9 o'clock Hour Among Total Viewers, Women 18-49 and Women 25-54
ABC's "Eli Stone" Takes Second at 10pm, Beating CBS' "Without a Trace" in Adults 18-34 and Women 18-34, While Delivering Gains in Key Women Over its Premiere
Tuesday Night (8:00-11:00 p.m.)
Excluding the night of the second Presidential Debate, ABC drew its largest audience (11.3 million) and highest Adults 18-49 performance (2.7/7) since season premiere Tuesday - since 9/23/08.
ABC's " Recap" saw increases in the hour over the previous week of 4.1 million (9.3 million vs. 5.2 million) and 54% in Adults 18-49 (2.0/6 vs. 1.3/4).
ABC's " Results" hit season highs in both Total Viewers (16.0 million) and Adults 18-49 (3.8/9), growing week to week by 1.2 million viewers and by 15% among young adults (14.8 million & 3.3/8 on 10/14/08). In addition, "DWTS Results" led its time period in Total Viewers, Women 18-49 (5.2/12) and Women 25-54 (6.4/14), leading its time slot for the 4th consecutive telecast in both women demos. "DWTS Results" towered over its unscripted competition in the time period, NBC's second hour of "The : Families," by a season-best of 8.3 million viewers and 23% in Adults 18-49 ("Loser" = 7.7 million & 3.1/8). R&B star and Broadway actress Toni Braxton was the fifth dancer to leave the competition this season.
"Eli Stone" (10:00-11:00 p.m.)
"Eli Stone" took second in the 10 o'clock hour, beating CBS' "Without a Trace" in Adults 18-34 (1.6/5 vs. 1.4/4) and Women 18-34 (2.4/7 vs. 1.7/5). In fact, the sophomore drama beat its CBS drama competition by 41% among Women 18-34.
* "Eli Stone" saw gains over its season premiere the prior week among Women 18-34 (2.4/7 vs. 2.1/6) and Women 18-49 (3.1/8 vs. 2.8/7).
A note about increasing DVR penetration and year-to-yearcomparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 28% currently, from 20% at the same point in 2007.
More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.
Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 10/21/08.