'DAYS OF OUR LIVES' EARNS ITS BIGGEST WOMEN 18-49 RATING IN NEARLY FIVE MONTHS AND BIGGEST WOMEN 18-34 RATING IN EIGHT MONTHS

Categories: Daytime and Soap Opera TV Ratings,Network TV Press Releases

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October 30th, 2008

Via NBCU press release:

FOR THE OCTOBER 20-24 WEEK, 'DAYS' RANKS #3 IN WOMEN 18-49 AND WINS THE WEEK IN THE VALUABLE WOMEN 18-34 CATEGORY BURBANK, Calif. – October 30, 2008 – For the week of October 20-24, NBC's "Days Of Our Lives" delivered its biggest women 18-49 rating in nearly five months and its highest women 18-34 rating in eight months. 

"Days Of Our Lives" (1.4 rating, 8 share among women 18-49, 1.2/7 among women 18-34) finished #3 in the women 18-49 category for the week and ranked #1 in the valuable women 18-34 demo. This is the third week in a row "Days" has finished #1 or tied for #1 in the valuable women 18-34 category. 

"Days" scored its highest women 18-49 rating since the week of May 26-30 and its highest women 18-34 rating since February 18-22. 

Season to date, "Days" is tied for #3 in the women 18-49 race and tied for #1 among women 18-34. 

Ratings reflect "live plus same day" data unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day." 

 
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