via ABC press release:
|"Dancing with the Stars Results" Ranks No. 1 in the 8 o'clock Hour in Total Viewers and Adults 18-49, Qualifying as Wednesday's Most-Watched Program
"Private Practice" Draws its Largest Audience of the Season and Posts a Best-Since-Premiere Performance Among Adults 18-49
"Private Practice" Builds on its Lead-in and Stands as Wednesday's No. 1 Program Among Adults 18-34, Women 18-34 and Women 18-49
|Wednesday Night (8:00-11:00 p.m.)
Growing week to week for the second week in a row, ABC was up over the previous week by 3.6 million viewers (10.5 million vs. 6.9 million) and by 17% in Adults 18-49 (2.8/6 vs. 2.4/6), logging the Net's largest audience on the night in nearly 1 year - since 11/28/07. ABC ranked No. 1 on the night across each of the key women demos: Women 18-34 (3.1/9), Women 18-49 (4.1/10) and Women 25-54 (4.8/11-tie).
"Dancing with the Stars Results" (8:00-9:00 p.m.)
"Private Practice" (9:00-10:00 p.m.)
"Dirty Sexy Money" (10:00-11:00 p.m.)
* "Dirty Sexy Money" was up from the prior week in Total Viewers (6.2 million vs. 6.1 million) and across all key women demos: W18-34/W18-49/W25-54.
A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 28% currently, from 20% at the same point in 2007. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.
Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 11/05/08.