Via Fox Sports press release:
FOX SPORTS IS LONE NFL NETWORK TO SHOW PREGAME, GAME, AND POSTGAME
RATINGS INCREASES AT SEASON'S MID-POINT
"One" might be the loneliest number according to Three Dog Night's 1969 pop classic, but through the first nine weeks of the 2008 NFL season, being the "one" and only NFL broadcaster to boast higher pregame, game, postgame ratings and viewership figures than a year ago has FOX Sports feeling downright groovy.
The NFL's No. 1 pregame show still has its edge. FOX NFL SUNDAY, coming off its two most-watched shows of the year (3.8 HH rating/5.5 million viewers in Week 8 and 3.4 HH/5.0 million in Week 9), is pacing ahead of last season by 3% in rating (3.1 vs. 3.0) and +1% in audience (4.5 vs. 4.46 million). Compared to its head-to-head rival on CBS, FOX NFL SUNDAY is out-pacing it in '08 by 24% in rating (3.1 vs. 2.5) and 25% in audience (4.5 vs. 3.6 million), both improvements over a year ago through Week 9 (+15% in rating and +21% in audience).
FOX Sports' national games are averaging 22.3 million viewers, currently the No. 1 program in all of television. Collectively, they're pacing +6% over last year to date (21.0 million viewers), +2% better than CBS's 2008 national game average (21.9 million) and +39% better than NBC's Sunday Night Football (16.0 million). Overall, the NFL on FOX (all games) is averaging a 10.4 rating/22 share (16.5 million viewers), +5% over last season's 9.9/21 (15.6 million viewers).
Rounding out the NFL on FOX's mid-season ratings and viewership success is the network's critically-acclaimed NFL postgame show "THE OT." Sunday's (11/2) edition of THE OT post-game show boasted 11.5 million viewers compared to 4.5 million for NBC's Football Night in America, a difference of 156%. Season to date, THE OT is attracting an audience of 11.7 million, +14% better than a year ago at this time (10.3 million), and +149% compared to FNA's 4.7 million. (All comparisons are for the head-to-head 7:30-8:00 PM ET time period.)