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Early Thursday Ratings: 30 Rock Rolls on With Oprah

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November 7th, 2008

At a glance of the early metered market numbers, last night's results look a whole lot like the previous week's Thursday early metered market numbers though everything was down a bit. Perhaps the fourteen people who have the NFL network (plus fans in the local Cleveland and Denver markets, where it would've aired on one of the local stations) watched Brady Quinn's debut in the season launch of NFL Network's Thursday Night Football.

Survivor had a 7.0/11 (household rating/share). Last week it had a 6.9/11 in the early numbers. CSI was down a bit week over week - last night it had an 11.1/17, last week it had an 11.8/18. With a 7.3/13 last night, Eleventh Hour was also down versus last week's 8.1/13.

Over on ABC Ugly Betty with a 6.6/10 improved over last week's 6.3/11. But at a 9.5/15, Grey's Anatomy was down versus last week's 9.9/15. Life on Mars seems to have stabilized with a 5.8/10 versus last week's 5.8/9.

30 Rock's early season success continued. Oprah's appearance on the show drew a 5.1/8, last week's season premiere had a 5.3/8 in the early numbers and wound up being the series all-time high. The Office, My Name is Earl and Kath & Kim were all around last week's levels, though down slightly. Smallville and Supernatural were both down a little versus last week's early numbers.

Over on Fox, the repeat/new episode combo of two hours worth of Kitchen Nightmares actually improved vs last week. It had a 3.3/5 between 8p-10p compared to last week's 2.7/4.

We'll post the full viewer and demo numbers when the fast affiliates are available, but in the meanwhile you can check out the full early metered market report via Marc Berman.

Metered Market Overnight Ratings: This is normally the first available ratings information, and is based on the electronic measurement service that Nielsen provides in 56 of the nation's largest markets. In each market a sample of homes is selected to represent that individual market. Often, networks or syndicators provide metered market information as an early indicator of a program's performance. In aggregate, the 56 metered markets represent 79,890,610 homes, or 70% of all U.S. TV households. Preliminary metered market data are available as early as 8:00AM (ET). Final metered market information, reflecting line-up changes, pre-emptions and runovers, are normally available by 3:30PM (ET).

 
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