NBC.COM TRUMPS OWN RECORDS IN OCTOBER '08

Categories: Network TV Press Releases

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November 11th, 2008

via NBC press release:

Site Had Record Traffic, Page Views, Video Streaming 

Mobile Traffic Growing Exponentially BURBANK, Calif. – November 11, 2008 – NBC.com today announced its results for October 2008, another record-breaking month for the site. With 36.5 million uniques, October's traffic is up 110 per cent over October 2007. The site also posted a record 299 million page views and delivered a record 135.8 million long and short video streams. The announcement was made by Vivi Zigler, President, NBC Universal Digital Entertainment. 

"It has been a great fall season for NBC Digital Entertainment," said Zigler. "Clearly, more and more fans are tuning in, turning on and interacting with our content online and on the go." 

Of the 135.8 video streams, strong performers were "Heroes," "The Office," "Saturday Night Live," "Chuck," "Lipstick Jungle," "The Biggest Loser," "Life" and "ER." New series with increasing streaming numbers include "Knight Rider," "My Own Worst Enemy," "Kath and Kim" and "Crusoe." 

NBC.com also boasts mobile websites for each NBC Entertainment show. Collectively, the sites saw over 1.4 million uniques and over 5.5 million page views in October, besting previous highs. This increase in page views represents a 1631 per cent increase versus January '08. 

All data was provided by Omniture.

 
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