JAY LENO TALLIES HIS BIGGEST NIELSEN VOTE TOTAL FOR A TUESDAY TELECAST SINCE FEBRUARY 2007

Categories: Late Night TV Ratings,Network TV Press Releases

Written By

November 12th, 2008

via NBC press release:

WITH SEN. JOHN MCCAIN ELECTING TO MAKE HIS FIRST MAJOR POST-ELECTION APPEARANCE ON 'TONIGHT,' JAY HITS A 10-MONTH HIGH FOR ANY NIGHT OF THE WEEK IN THE METERED MARKETS 
UNIVERSAL CITY, Calif. – November 12, 2008 – The November 11 telecast of NBC's "The Tonight Show with Jay Leno," with a guest appearance by 2008 Presidential candidate U.S. Senator John McCain, has scored "Tonight's" highest metered-market household rating for any night of the week in 10 months and highest for a Tuesday since February 2007. 

According to household averages from the 56 markets metered by Nielsen Media Research, last night's "Tonight" delivered a 4.9 rating, 12 share, outscoring CBS's "Late Show with David Letterman" (3.2/8) and ABC's "Nightline" (3.1/7) and "Jimmy Kimmel Live" (1.6/5). At 12:35 a.m. ET, "Late Night with Conan O'Brien" (1.9/7) out-rated CBS's "Late Late Show with Craig Ferguson" (1.6/6). 

This was McCain's first major television guest appearance since the 2008 Presidential election on November 4, and it was timed to coincide with the traditional observance of Veterans Day. 

"Tonight's" 4.9/12 is the show's best metered-market rating on any night of the week since Wednesday, Jan. 2, 2008 (5.3/12 for the return to originals after a hiatus during the writers' strike), and is "Tonight's" best Tuesday result since February 27, 2007 (5.1/13 with guests John Travolta and Katt Williams). 

Jay's 4.9/12 is up 32 percent versus the show's season-to-date average (3.7/9) and up 29 percent above the show's average on Tuesday nights this season (3.8/10).

 
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