Saturday Nielsen Ratings: Bad Boys, Bad Boys...

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November 16th, 2008

Scoreboard FOX CBS ABC NBC
Total Viewers (million) 6.10 5.24 4.40 3.24
Rating/Share: Adults 18-49 2.1/6 1.5/5 1.1/3 1.1/3

Balance has been restored to "the force" and Fox's time-honored combination of Cops and America's Most Wanted reclaimed its number one position on Saturday nights averaging the most total viewers and the most 18-49 year old viewers.   I'm not sure it merits bragging rights, but there you have it.

Without Texas Tech to fuel the ratings, ABC's Saturday night college football dipped to third for the night averaging only 4.4 million viewers in prime-time.  About 80% of the country saw unranked Boston College beat #20 Florida State, while the rest saw #11 Oklahoma State beat Colorado.

And CBS and NBC were on the air, too...but it's mostly a "nothing to see here, move along..." situation.

Full details:

Time Network Show Viewers (Millons) 18-49 Rating/Share
8:00 ABC Saturday Night Football BC vs. Fla St. (8p-11p) 4.40 1.1/3
CBS Wedding Crashers (R) 8p-10p 4.86 1.5/5
FOX Cops 5.95 2.0/6
NBC Knight Rider (R) 3.33 0.9/3
9:00 FOX America's Most Wanted 6.24 2.1/6
NBC The Office (R) 2.41 0.8/2
9:30 NBC Saturday Night Live (R) 9:30p-11p 3.45 1.3/4
10:00 CBS 48 Hours Mystery 6.01 1.6/5

Shows are sorted by viewers in each time slot.

Nielsen TV Ratings: ©2008 The Nielsen Company. All Rights Reserved. Source Marc Berman/Mediaweek.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

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