'NBC NIGHTLY NEWS WITH BRIAN WILLIAMS'IS THE NO. 1 NETWORK EVENING NEWSCAST

Categories: Network TV Press Releases

Written By

November 18th, 2008

via NBC press release:
NBC BROADCAST NUMBER ONE IN TOTAL VIEWERS, HOMES AND A25-54

NEW YORK – November 18, 2008 – According to Nielsen Media Research data, "NBC Nightly News with Brian Williams" was the most-watched network evening newscast, winning the week of November 10-16. During the week, the Williams-led newscast averaged 9.295 million total viewers. "Nightly" led the week by an impressive +394K more than ABC "World News'" 8.901 million, and +2.635 million more than CBS "Evening News'" 6.660 million, its best total viewer advantage since the week of September 1, 2008. Season-to-date, "Nightly" leads ABC by +168K in total viewers, and by +65K in A25-54.

Among A25-54 (000), "Nightly" beat ABC by +149K viewers. Nightly had its largest advantage over ABC in A25-54 since the week of September 1, 2008. Versus the same week last season, Nightly increased in rating M/A25-54 (+10%/+4%).

In homes, "Nightly News" also placed first with a 6.1 rating and a 12 share. In second place ABC drew a 6.0/11, and CBS posted a 4.4/8.

On its digital platforms, "NBC Nightly News with Brian Williams" continued its strong performance with more than 4.3 million online streams for the week ending November 15, 2008.

Alexandra Wallace is the executive producer of "NBC Nightly News with Brian Williams." Bob Epstein is the senior broadcast producer.

NBC News' home on the Internet is www.msnbc.com. For more news and information about "Nightly News," go to www.nightly.msnbc.com.

 
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