Update: Variety reports that CW was able to wrangle out of the deal a bit earlier than expected because MRC hadn't been paying its bills on time.
We knew that the CW selling off its Sunday night bandwidth to Media Rights Capital (MRC) wasn't working. And we knew it fairly immediately. In Harms Way, Valentine and Easy Money never got any traction with viewers.
What we didn't know was how long it would be before the CW took back over Sunday nights (we'd heard MRC was only on the hook for 13 episodes of the shows). Now we know. The CW is taking over again and will air, at least temporarily instead: Everybody Hates Chris and The Game reruns from 5p-6p, reruns of The Drew Carey Show from 6p-7pm, reruns of Jericho from 7p-8p and a movie from 8p-10p beginning November 30.
MRC will air its lineup one last time this Sunday, November 23.
In a letter from CW COO John D. Maatta to local CW affiliates which included the temporary schedule he wrote:
Our Affiliate Relations and Affiliate Marketing teams will be in immediate touch with your personnel regarding this important schedule change.
We will continue to work diligently and find success via the best means possible and move quickly to shore up troubled timeslots. We will continue to invest in new programming that will evolve into valued primetime assets for you, our affiliates, and our parent companies, CBS and Warner Bros.
We appreciate the partnership we have with you, our affiliates, and we will continue to work closely to take our success to the next level.
James Hibberd has the full-text of the letter available on the live feed blog.
Jericho repeats?
The peanuts worked!
I eagerly await the results for Jericho. Just because.
Wait, seriously? Jericho?
The show that just wouldn’t die… JERICHO.
Can MOONLIGHT be far behind :/
Very nice move from CW – Yay, Jericho!
In case you haven’t noticed, The CW will be airing *repeats* of Jericho XD
Just to be different, yay Drew Carey show! How about some Whose Line?
Chmarin: I had noticed, since there is no other kind of Jericho to air. But, I was negligent in not pointing that out since I did for EHC, The Game and Drew Carey. I’ve added the clarification.
Whose Line is something ABC should bring back.
Maybe repeats of THE GAME !!!! YEA CW
Were’d people get Jerricho repeats from?
Fin, in case you weren’t being sarcastic, at the link above in the post. Here’s another link if you want a different source:
http://mobile.broadcastingcable.com/article/CA6616448.html
thanks
So, what happens to Bob Saget’s Surviving Suburbia now?
However airing JERICHO season 1 on the CW is an interesting move. The show just won’t die. I mean theoretically it could pull in 2.5M to 3M people per episode and be resurrected again. I don’t think it can pull those numbers, but if it did the idea would be there.
Also you can tell this news came from the parent company vs. Dawn. Just another sign.
WOW….Replace three dead shows with repeats of a show that died twice. Who the hell is running the CW, seriously?
Not that I wasn’t a fan of Jericho.
was Jericho originally on the CW (I don’t know)? 2.5-3m on the CW would be pretty big: expecially for a repeat. Like 5 times what the others had.
fin, it was a CBS show that for awhile was pulling in over 10 million viewers. The show has a rabid fan base and if they do tune in they could once again resurrect the show.