Update: Variety reports that CW was able to wrangle out of the deal a bit earlier than expected because MRC hadn't been paying its bills on time.
We knew that the CW selling off its Sunday night bandwidth to Media Rights Capital (MRC) wasn't working. And we knew it fairly immediately. In Harms Way, Valentine and Easy Money never got any traction with viewers.
What we didn't know was how long it would be before the CW took back over Sunday nights (we'd heard MRC was only on the hook for 13 episodes of the shows). Now we know. The CW is taking over again and will air, at least temporarily instead: Everybody Hates Chris and The Game reruns from 5p-6p, reruns of The Drew Carey Show from 6p-7pm, reruns of Jericho from 7p-8p and a movie from 8p-10p beginning November 30.
MRC will air its lineup one last time this Sunday, November 23.
In a letter from CW COO John D. Maatta to local CW affiliates which included the temporary schedule he wrote:
Our Affiliate Relations and Affiliate Marketing teams will be in immediatewith your personnel regarding this important schedule change.
We will continue to work diligently and find success via the best means possible and move quickly to shore up troubled timeslots. We will continue to invest in new programming that will evolve into valued primetime assets for you, our affiliates, and our parent companies, CBS and Warner Bros.
We appreciate the partnership we have with you, our affiliates, and we will continue to work closely to take our success to the next level.
James Hibberd has the full-text of the letter available on the live feed blog.