"The Late Late Show" Attracts More Viewers Than "Late Night with Conan O'Brien" and Places First in Adults 25-54

Categories: Late Night TV Ratings,Network TV Press Releases

Written By

December 1st, 2008

via CBS press release:

 

Season-to-Date Gap Narrows to Just 50,000 Viewers; 220,000 at this Time

 Last Year

 

CBS's THE LATE Late Show with CRAIG FERGUSON delivered more viewers than "Late Night with Conan O'Brien" and placed first in adults 25-54, according to Nielsen live plus same day ratings for the week ending Nov. 21.

 

THE LATE Late Show posted a 1.5/05 in households with 1.99m viewers, up +15% in households (from 1.3/05) and +13% in viewers (from 1.75m) compared to the same week last year.  THE LATE Late Show was up +14% in adults 25-54 (0.8/04 from 0.7/04), +25% in adults 18-34 (0.5/03 from 0.4/02) and even in adults 18-49 (0.64/04) compared to the same week last year.    

 

For the week, THE LATE Late Show topped "Late Night" by +7% in households (vs. 1.4/05), by +140,000 viewers (vs. 1.85m) and tied in adults 25-54 (vs. 0.8/05). 

 

Season-to-date, THE LATE LATE SHOW is up +8% in households (1.4/05 from 1.3/05), +6% in viewers (1.86m from 1.76m), +14% in adults 25-54 (0.8/04 from 0.7/04) and even in adults 18-49 (0.6/04) and adults 18-34 (0.4/03) compared to last year. 

 

Season-to-date, THE LATE LATE SHOW is tied with "Late Night With Conan O'Brien" in households (1.4/05, each) and adults 25-54 (0.8/04 vs. 0.8/05).  Last year, season to date, THE LATE LATE SHOW trailed "Late Night" by -0.2 in households and -0.1 in adults 25-54.  THE LATE LATE SHOW has improved its competitive position with "Late Night" in viewers            (-50,000 viewers in 2008 from -220,000 viewers in 2007), adults 18-49 (-0.1 in 2008 from -0.2 in 2007) and adults 18-34 (-0.3 in 2008 from -0.4 in 2007).

 
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