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Thursday Ratings: With ABC in repeats, CBS' 'CSI' dominates in Fishburne debut

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December 12th, 2008

Scoreboard CBS NBC ABC FOX Uni CW
Total Viewers (million) 15.76 7.68 5.42 4.99 4.34 2.25
rating/Share: Adults 18-49 4.6/12 3.5/9 1.7/4 1.6/4 1.6/4 0.8/2
Rating/Share: Adults 18-34 2.7/8 3.4/10 1.5/5 1.5/4 1.8/5 0.9/3

With ABC running all repeats, CBS easily dominated the night in total viewers and CSI recaptured some of its former glory with over twenty million viewers (20.61 million). CBS also easily won the 18-49 year old demographic, but NBC took the 18-34 demo. A good move on CBS' part to intro Laurence Fishburne on a night when there wasn't a new Grey's Anatomy. As a result of the uptick in viewers, and a repeat of Private Practice on ABC, Eleventh Hour hit series highs as well at 10pm.

Fox went back to the well with Secret Millionaire for a consecutive night, and although it didn't perform nearly as well as it did Wednesday night, it performed much better than Are You Smarter than a 5th Grader? at 9pm. Though I know Univision is not Fox's competition, 5th Grader was significantly bested by Fuego en la Sangre in the age demographics.

NBC ran with its usual lineup, and the results were pretty typical, though with ABC entirely in rerun mode, NBC was up across the board vs. last week, though not as much or as noticeably as CBS. Still, while The Office had almost twelve million fewer viewers than CSI, it dominated among 18-34 year olds, outrating CSI in that demo by 80% between 9p-9:30p. 30 Rock wasn't as dominate in the younger demo, but still bested CSI by 21% among 18-34 year olds from 9:30p-10p.

Last Thursday night's report.

Full details:

Time Net Show Viewers (Millons) 18-49 Rating/Share 18-34 Rating/Share
8:00 CBS Survivor: Gabon 13.24 4.1/11 2.4/7
NBC My Name is Earl 6.62 2.7/8 2.5/8
FOX Secret Millionaire 5.39 2.0/5 1.9/6
UNI Cuidado con el Angel 4.60 1.7/5 1.9/6
CW Smallville (Repeat) 2.54 0.9/3 1.0/3
ABC Ugly Betty (R) 5.37 1.5/4 1.3/4
8:30 NBC Kath & Kim 5.33 2.4/7 2.4/7
9:00 CBS CSI 20.61 5.8/14 3.3/9
NBC The Office 8.79 4.8/12 5.4/15
ABC Grey's Anatomy (R) 6.41 2.1/5 1.9/5
UNI Fuego en la Sangre 4.85 1.8/5 1.9/5
FOX Are You Smarter Than a 5th Grader? 4.60 1.2/3 1.1/3
CW Supernatural (Repeat) 1.95 0.8/2 0.8/2
9:30 NBC 30 Rock 7.47 3.8/9 4.0/11
10:00 CBS Eleventh Hour 13.43 3.8/10 2.3/7
NBC ER 8.92 3.5/9 2.9/6
ABC Private Practice (R) 4.49 1.5/4 1.4/4
UNI Rosa de Guadalupe 3.57 1.4/4 1.5/4

Shows are sorted by viewers in each time slot.

Nielsen TV Ratings: ©2008 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs which are currently in approximately 24.4% of all U.S. TV households. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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